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India Ready-To-Eat Food Market to Grow with a CAGR of 15.3% through 2030F

The India Ready-To-Eat Food market is propelled by a robust growth of working population, the expansion of the Indian retail chain sector, and new product introductions.

 

According to TechSci Research report, “India Ready-To-Eat Food Market – By Region, Competition, Forecast & Opportunities, 2020-2030F”, the India Ready-To-Eat Food market stood at USD 895.64 Million in 2024 and is anticipated to grow with a CAGR 15.3% through 2030F. The India Ready-To-Eat (RTE) Food Market has been undergoing a remarkable transformation in recent years, driven by changing lifestyles, increasing urbanization, and a growing demand for convenience in meal preparation. As more consumers, especially in urban areas, adopt fast-paced lifestyles due to work commitments and social engagements, the need for convenient food solutions has surged. Ready-to-eat meals offer a practical alternative for busy professionals, students, and families seeking quick, nutritious meals without the time-consuming process of cooking from scratch. This shift in consumer behavior has not only expanded the market but has also attracted a plethora of players, from traditional food manufacturers to new-age startups focusing on innovative RTE solutions.

The rise in disposable incomes and the increasing number of working women have contributed significantly to the demand for convenient meal options. As dual-income households become more prevalent, consumers are increasingly opting for ready-to-eat meals that require minimal preparation. Additionally, the rapid growth of e-commerce and food delivery services has made these products more accessible to consumers, allowing them to order their favorite meals with just a few clicks. The ongoing shift towards nuclear families has also fueled the demand for single-serving meals, further driving innovation and variety within the market. The Indian RTE food market is characterized by a diverse range of products, including traditional Indian meals, snacks, and international cuisine. This variety caters to the diverse palates of Indian consumers, who seek both familiar and novel flavors. Popular categories within the market include frozen meals, dried snacks, and packaged foods that are ready to eat after minimal heating or preparation. Additionally, the emergence of health-conscious consumers has led to the development of healthier RTE options, including organic, low-calorie, and gluten-free meals. Brands are increasingly focusing on product quality, nutritional value, and appealing packaging to attract health-aware consumers, marking a significant shift from the traditional perception of RTE foods as being less healthy.

The shelf life and preservation of these products, as many RTE meals have a shorter shelf life compared to canned or dried foods. This limitation necessitates efficient supply chain management to minimize spoilage and ensure product freshness. Additionally, the perception of RTE meals as being less nutritious compared to home-cooked meals continues to pose a challenge. To combat this stigma, brands must invest in educating consumers about the nutritional value of their offerings and the safety measures employed during production. Furthermore, intense competition from both organized and unorganized players in the market can lead to price wars, affecting profit margins.

The India Ready-To-Eat Food Market is set for sustained growth, driven by emerging trends and evolving consumer preferences. The increasing focus on convenience and quality will continue to shape product development, with brands investing in innovative packaging and preservation techniques to enhance shelf life and freshness. Additionally, the incorporation of technology, such as smart packaging that extends the shelf life and maintains food quality, will likely play a crucial role in meeting consumer demands. Furthermore, as sustainability becomes a focal point for consumers, brands that prioritize eco-friendly packaging and ethically sourced ingredients will gain a competitive edge. Overall, the RTE food market in India holds immense potential, and stakeholders who embrace innovation and consumer-centric strategies will be well-positioned to thrive in this dynamic landscape.


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The India Ready-To-Eat Food market is segmented into product type, distribution channel, and region.

Based on distribution channel, in the India Ready-To-Eat (RTE) Food market, online distribution channels have surged as the fastest-growing segment. This growth is propelled by increasing internet penetration, smartphone adoption, and changing consumer shopping habits favoring convenience. RTE food brands are capitalizing on this trend by expanding their presence on e-commerce platforms, offering a wide range of RTE products for online purchase. The online channel provides consumers with easy access to RTE foods, competitive pricing, and promotional offers, making it a preferred choice among urban consumers seeking quick, hassle-free shopping experiences for ready-to-eat meals and snacks.


Major companies operating in India Ready-To-Eat Food market are:

  • Gits Food Products Pvt. Ltd.
  • Mccain Foods India Private Limited
  • Haldiram Foods International Pvt. Ltd
  • MTR Foods Pvt. Ltd.
  • ITC Limited
  • Nestle India Limited
  • Godrej Agrovet Limited
  • Tata Consumer Products Limited
  • Venky’s (India) Limited
  • iD Fresh Food (India) Pvt. Ltd.

 

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“The India Ready-To-Eat (RTE) food market has experienced significant growth driven by changing consumer lifestyles and increasing urbanization. This market has evolved from being niche to becoming a mainstream segment catering to diverse consumer needs for convenience and time-efficiency in meal solutions. Factors contributing to its growth include rising disposable incomes, hectic schedules, and a preference for quick and easy meal options among urban consumers. RTE foods offer ready-to-consume or ready-to-cook products that require minimal preparation, appealing to busy professionals, students, and nuclear families. The market's expansion is also bolstered by the proliferation of modern retail formats such as supermarkets, hypermarkets, and online channels, enhancing accessibility and visibility for RTE food brands. With ongoing innovation in product offerings, flavors, and packaging, the RTE food market in India is poised for continued growth and is expected to remain a key segment within the broader food industry landscape.” said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

India Ready-To-Eat Food Market Segmented, By Product Type (Ready-To-Heat, Ready-To-Cook), By Distribution Channel (Convenience Stores, Online, Supermarket/Hypermarket, Online, Others), By Region, Competition, Forecast & Opportunities, 2020-2030F”, has evaluated the future growth potential of India Ready-To-Eat Food market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the India Ready-To-Eat Food market.

 

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India Ready-To-Eat Food Market Segmented, By Product Type (Ready-To-Heat, Ready-To-Cook), By Distribution Channel (Convenience Stores, Supermarket/Hypermarket, Online, Others), By Region, Competition, Forecast & Opportunities, 2020-2030F

Consumer Goods and Retail | Oct, 2024

The India Ready-To-Eat Food market is propelled by a robust growth of working population, the expansion of the Indian retail chain sector, and new product introductions.

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