Smart Toothbrush Market To Be Dominated By North America During the Forecast Period
Increased consumer awareness on the benefits
of dental hygiene and rising adoption of smart products are the leading factors
driving the global smart toothbrush market during the projected period.
According to TechSci Research
report, “Global Smart Toothbrush Market–By Region,
Competition, Forecast & Opportunities, 2028F”. The global smart toothbrush
market is expected to grow faster during the forecast period due to the rising
adoption of smart technological products, rising awareness towards oral hygiene,
along with spending on advance technology for the better care of teeth and
rising geriatric population.
Smart toothbrushes have integrated
sensors into the brush head that transmit data about the user's brushing habits
to a smartphone application that is interactive and connected through Bluetooth
and Wi-Fi. It is generally used to
coach kids to clean their teeth which illuminates when too much pressure is
applied to avoid harmful electric brushing. It effortlessly connects to the
phone app and provides real-time feedback to help individuals brush more effectively.
While a person works on improving their brushing technique, the electric
toothbrush with coaching pressure takes care of everything. Smart toothbrushes keep
track of a variety of information, including the frequency of brushing, the
amount of pressure used, the angle at which the brush is held, etc.
Browse over XX market data Figures spread through XX pages and an in-depth TOC on "Global Smart Toothbrush Market"
The market for smart toothbrushes is
expected to develop as a result of rising disposable income and rising oral
health awareness. Consumers are currently spending more money on advanced technology
for better care since they are more worried about their oral health. In
contrast to traditional toothbrushes, the cost of smart toothbrush is
relatively high. Motors, sensors, switches, and other electrical components are
integrated into smart toothbrushes, which contributes to their high cost.
The majority of smart toothbrushes are
Bluetooth compatible and don't require any wires or cables to be attached.
Smart toothbrush batteries have a 20-hour runtime. Without putting extra
pressure on the teeth, the brush thoroughly cleans the teeth. Additionally,
because of the highly innovative and advanced technologies offered, such
as 3D motion pressure sensor, Bluetooth, Wi-Fi, and artificial intelligence,
the demand for smart electric toothbrushes is anticipated to rise in the
projected period.
The smart toothbrush
market is segmented based on product type, price range, and distribution
channel.
The market is divided
into the battery power and rechargeable on the basis of product type. The rechargeable
smart toothbrush is predicted to have the maximum share during the forecast
period. Rechargeable toothbrush can be used over and over without any
interruption as compared to battery powered because average battery runtime is
for 20 hours. Hence, people prefer rechargeable smart toothbrush.
Based on the price range,
the market is segmented into less than 100, 100-200, and more than 200. Based on distribution
channels, the market is fragmented into supermarkets/hypermarkets, pharmacy/
drug stores, online, others (electronic store, departmental stores, etc.). Among
these, the online segment is expected to grow during the forecasted period due
to the wide range of option availability. In addition, online channel provides
necessary information to differentiate between products.
The market analysis also studies the
regional segmentation to devise regional market segmentation, divided among
North America, Europe, Asia-Pacific, South America, and Middle East &
Africa. Among them, North America has a significant
share as the adoption of technology among the US population is high and
increasing cases of oral health problems among population are influencing
people to purchase smart toothbrush.
Key market players in the global smart toothbrush market include:
- Colgate-Palmolive
Company
- Philips N.V.
- The Procter & Gamble
Company (Oral-B)
- Ionic BLU LLC
- Xiomi Corporation
- Bitvae
- Grush Inc
- Shenzhen evowera
Technology Co., Ltd. (Evowera)
- Yunding Hongkong Company
Limited (Oclean)
- KOLIBREE (SAS)
Various
International and domestic companies are trying to enhance their market reach
by increasing their
research and development. For instance, in 2020, Dental health brand Oral-B
launched smart toothbrushes iO line series which can connect to iPhone as well
as android phone to give the user personalized health data like real-time feedback,
pressure control, built-in brushing timer and more. Additionally, in 2022, Oppo
has launched its first electric toothbrush OPPO N1 Smart Sonic Electric
Toothbrush. The price of the smart toothbrush is USD 30 and can be
connected to a smartphone via Bluetooth. Thus, the demand of smart toothbrush
will rise during the forecast period, globally.
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“Due to the increased
demand for Bluetooth or Wi-Fi capable connectivity devices, the smart
toothbrush market is expanding. People are adopting smart toothbrushes as
they easily connect to phone apps and provide real-time feedback to encourage
better brushing. Additionally, improving awareness of people towards oral
health, especially among younger generation due to the bad eating habit is
driving the smart toothbrush market during the forecast period globally.” said
Mr. Karan Chechi, Research Director with TechSci Research, a research-based
global management consulting firm.
“Smart Toothbrush Market- Global Industry Size,
Share, Trends, Competition, Opportunity, and Forecast, 2018-2028F Segmented By Product Type
(Battery Power, Rechargeable), By Price Range (Less than 100, 100-200, More
than 200), By Distribution Channel (Supermarkets/Hypermarkets, Pharmacy/ Drug
Stores, Online, Others (Electronic Store, Departmental Stores, etc.)), By
Region, Competition, By Region, Competition, Forecast & Opportunities, 2018-2028F”, has evaluated the future
growth potential of smart toothbrush in the global market and provides
statistics and information on market structure, size, share, and future growth.
The report is intended to provide cutting-edge market intelligence and help
decision makers take sound investment decisions. Besides, the report also
identifies and analyzes the emerging trends along with essential drivers,
challenges, and opportunities present in the global smart toothbrush market.
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