Press Release

Increasing Demand From Schools & Institutions is Expected to Fuel the Italy Air Purifiers Market During the Forecast Period

Increasing air deodorizing filters and rising demand from schools and institutional sectors in Italy is driving the air purifiers market in Italy.


According to TechSci Research report, “Italy Air Purifier Market”
- By Region, Competition Forecast and Opportunities, 2018-2028Air purifier market in Italy is forecasted to grow at an increasing rate during the forecast period. The market is driven by technological advancement, new & improved filters, and government investments. A fan and one or more filters are present in air purifiers. Air is drawn in by the fan (or occasionally by a network of internal fans) and then travels through the interior filters. These filters circulate clean air back into space while capturing pollutants such as dust, pollen, and bacteria. This filtering procedure keeps the indoor airflow healthy. While HEPA (High-Efficiency Particulate Air) filters are present in most air purifiers, some models also have UV light or activated carbon filters.


Technology has advanced significantly in recent years. The most recent models can even remove 99.9% of the ultra-fine particles found in the air and thus effectively aid in eliminating viruses, bacteria, allergens, and pollen. As they are outfitted with HEPA filters and activated carbon, they purify the air by removing pathogens, pollutants, and offensive odors.

They have displays and indicators that give us real-time information about the air quality in a space. They can be directly controlled remotely via specialized smartphone apps. As they are silent, they can continue to operate through the night without disturbing the consumer’s sleep.


Browse over XX market data Figures spread through
 XX Pages and an in-depth TOC on "Italy Air Purifier Market"


According to the Ministry of Health, 10% of asthmatics in Italy have severe disease, affecting roughly 3 million people, or about 5% of the population. People living with asthma have irritated bronchial passages. When dust mites, pollen, or pet dander irritate their airways, it makes it harder for them to breathe.


Numerous cat and dog breeds shed all year round. These animals spread a lot of hair and dander into the air when they scratch themselves. There are other asthma triggers, such as pollen and dust mites, even if a person does not have pets. Air purifiers assist in removing them from the air, aiding the market to expand and grow during the forecast period.


HEPA-equipped air purifiers are capable of removing particles as small as 0.3 microns. These particles are so small that human eyes cannot see these tiny particles, the particles which  humans can see are at least 50 to 60 microns in size. Moreover, air purifiers with activated carbon filters are efficient in odor removal. They are unable to remove germs and viruses as HEPA filters can. However, most air purifiers with HEPA filters make noise between 35 and 70 decibels. The operational settings affect the noise level.


Italy Air Purifiers market is segmented into filter type, end-use, distribution channel, region, leading cities, and company. Based on Filter type, the market is segmented into HEPA + Activated Carbon, Prefilter + HEPA + Activated Carbon, Prefilter + HEPA, HEPA, and others. By end use, the market is fragmented into residential, commercial, and industrial, and in terms of distribution channel direct sales, multi-branded electronics stores, online, supermarkets/hypermarkets, and others.


HEPA-equipped air purifiers are capable of removing particles as small as 0.3 microns. Even human eyes cannot see these tiny particles, at least 50 to 60 microns in size particles visible to us. Additionally, air purifiers with activated carbon filters are efficient in odor removal. They are unable to remove germs and viruses as HEPA filters can. However, most air purifiers with HEPA filters make noise between 35 and 70 decibels. The operational settings affect the noise level.

Major operating companies operating in the Italy Air Purifier Market are:

  • Vortice Electtrosociali S.p.A
  • Daikin Air Conditioning Italia S.p.A
  • Bimar Srl
  • Haier Europe Trading Srl
  • Olimpia Splendid S.p.A.
  • Dyson Srl, LG Electronics Italia S.p.A
  • Samsung Electronics Italia S.p.A
  • Philips S.p.A
  • Winix Europe B.V.


Companies are producing to improve their market position. For instance, Hoover introduced its new line of air purifiers in 2020, including the H-PURIFIER 300, H-PURIFIER 500, and H-PURIFIER 700 models, in the Italian market. These products' key features include accurate air quality monitoring, three-stage filtering system and the capacity to quickly purify the home environment with a steady 360-degree airflow. These appliances use cutting-edge technology, and the sensors and software allow for continuously updating internal and external detection data. The new platform introduced by Haier Europe, the hOn app, allows for remote control, monitoring, and activation of the whole range.


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“The need for air purifiers has increased due to inadequate ventilation in households. They lower the levels of indoor air pollution, but their filters have a limit. While some filters only last two to three months, others can function much longer. The constant cleaning or replacement of filters  can reduce the durability of the product. This will act as an hinderance in the market expansion..” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.


Italy Air Purifiers Market By Filter Type (HEPA + Activated Carbon, Prefilter + HEPA + Activated Carbon, Prefilter + HEPA, HEPA and Others, By Coverage Area (≤ 300 sq. ft, 301-600 sq. ft, 601-900 sq. ft and >900 sq. ft), By End Use (Residential, Commercial and Industrial), By Distribution Channel (Direct Sales, Multi-Branded Electronics Store, Online, Supermarket/Hypermarket, Others), By Region, By Leading City
, By Company, Forecast & Opportunities, 2018-2028F, has evaluated the future growth potential of Italy air purifiers market and provides statistics & information on market size, structure, and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the Italy air purifiers market.


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