Geriatric Population to Boost the Demand of Compression Wear and Shapewear Market During the Forecast Period
Increasing
demand from geriatric population and new product launches by market players are
the leading factors driving the global compression wear and shapewear market
during the projected period.
According to TechSci
Research report, “Compression Wear and Shapewear Market – Global Industry
Size, Share, Trends, Competition, Opportunity, and Forecast, 2018-2028F” The rising demand for shapewear from
women, growing consumer awareness regarding physical appearances, increasing
product innovation by market players, and rise in presence of compression wear
and shapewear brands on online platforms are some of the factors driving the
overall sales of the market. One of the main reasons there has been a growth in
the demand for shapewear globally is the flexibility in shape that one may
obtain by wearing it.
For millennials and Gen-Z buyers,
shapewear is not about covering up flaws; rather, it is viewed as clothing that
enhances rather than changes one's appearance. Additionally, by toning up the
extra fat from various areas such as the belly and thighs, shapewear helps
contour the body and make it appear thinner, which is supporting market
growth. Hence, companies are upgrading
and expanding their product portfolios to provide customers with a wide range
of options. For instance, in 2022, Spanx launched its fall collection which is
shapewear clothing. Similarly, in 2022, Skims launched its collection of ‘Soft
Smoothing Seamless’, which offers a thong bodysuit and a smoothing short,
turtleneck, and tank top. Moreover, in 2020, Thermajane launched a new line of compression
wear for women, which offers shirts, pants, and compression shorts.
Thermajane's fabric technology delivers moisture-wicking for dryness and cool
comfort when working out at the gym or traveling.
In order to prevent circulation issues,
compression apparel has been widely used in medical applications. It has also
evolved to be a crucial component of the healing process after surgery, since
it helps speed up skin repair and lessen bruises. Moreover, owing to assertions
that compression clothing can enhance athletic performance, lower the risk of
injury, and hasten to heal any muscle damage after and during exercise,
compression wear has solidified its place in activewear and sportswear. At the
same time, shapewear has surged in popularity as more and more people express
interest in clothing that uses compression to shape their bodies.
The primary trends gaining traction in
the compression wear and shapewear industry are technological developments.
Major firms are concentrating on creating cutting-edge technology items to
satisfy consumer tastes and wants. Shapewear has altered as a result of the
elimination of seams, hems, and bulky fastenings owing to technologies such as bonding,
compression technology, and laser cutting. The brand-new shapewear features an
ultra-lightweight fabric with ultra-firm control.
Browse over XX market data Figures
spread through XX Pages and an in-depth TOC on the "Compression Wear and Shapewear Market"
The compression wear and shapewear
market is segmented based on product type, gender, application, distribution
channel, and region. The distribution channel segment is divided into
supermarkets/hypermarkets, multi-branded stores, specialty stores, and online.
Out of these, the online segment is expected to register the highest growth due
to factors such as a rise in the adoption of smartphones, an increase in
internet users, online platforms, etc. Moreover, since online channels provide
a variety of products on a single platform with their descriptions, brand
details, product specifications, etc., giving consumers an alternative to the
traditional store, they are expanding at the fastest rate. Online channels
offer a variety of payment options and are simple as well as straightforward to
use. These factors are predicted to speed up industry growth.
Key market players in the compression
wear and shapewear market include:
- Spanx, Inc
- Nike, Inc.
- Skims Body, Inc.
- 2XU Pty Ltd
- Adidas AG
- Triumph Intertrade AG
- Leonisa SA
- Wacoal America, Inc.
- Under Armour, Inc.
- HanesBrands Inc.
Furthermore, companies such as Affirma
Wear offer products such as chest binders, etc. which can be used by individual
going through gender transition or as part of post-top surgery recovery. They
offer compression shorts, shapewear, and a swimwear line.
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"Compression therapy is becoming more
and more popular, and it requires patients to wear compression clothing
throughout the procedure, which is enabling this industry to expand. Moreover,
since market players are investing in research and development strategies and
coming up with various product innovations in their offerings, this market is projected
to expand at a higher rate during the forecast period.” said Mr. Karan Chechi,
Research Director with TechSci Research, a research based global management
consulting firm.
Compression
Wear and Shapewear Market, By Product Type (Shapewear, Bottoms, Tops, Socks,
Stockings, Others (Sleeves, etc.)), By Gender (Male, Female), By Application
(Performance Recovery, Body Shaping & Lifestyle) By Distribution Channel
(Supermarkets/Hypermarkets, Multi-Branded Stores, Specialty Stores, and Online), By Region (North America,
Europe, Asia-Pacific, Middle East & Africa, South America), Competition,
Forecast & Opportunities, 2018-2028F”, has
evaluated the future growth potential of compression wear and shapewear and provides statistics and information on market structure, size, share,
and future growth. The report is intended to provide cutting-edge market
intelligence and help decision-makers take sound investment decisions. Besides,
the report also identifies and analyzes the emerging trends along with
essential drivers, challenges, and opportunities present in compression wear
and shapewear globally.
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