Organic Hair Accessories Market to be Dominated by Offline Segment Through 2027

Growing demand for eco-friendly products and a preference for stylish products that are both functional and give hairstyles a trendy look to drive the growth of the organic hair accessories market.

The market for organic hair accessories is anticipated to be primarily driven by consumers' increasing attention to their appearance. Numerous blogs and beauty websites are raising public awareness of current fashion industry trends and chemical-free and eco-friendly hair accessories, and many are subscribing to them, which is expected to fuel the market for organic hair accessories. The demand for organic hair accessories is expected to grow due to the numerous manufacturers entering it. Additionally, the market is expanding due to the expanding young population, which is increasingly becoming fashionable. The market is expected to grow as more people use organic hair accessories to improve their appearance.

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The organic hair accessories market is segmented based on the type, distribution channel, region, and competitive landscape. On the basis of type, the market is segmented into hairbrushes, hair bands, hair ribbons, hair clips, and others. Among these, hair bands will be the fastest growing due to the availability of a wide range of products in different colors, shapes, and designs which propels the demand and growth of the market.

Based on distribution channels, the market is segmented into offline and online. Among them, the online is expected to be the fastest growing segment during the forecast period. One of the key factors boosting sales through the online channel is the change in consumer shopping habits. Companies have started offering products through the online platform due to growing consumer preference. Consumers are encouraged to choose the online distribution channel by advantages like the wide availability of products, easy shopping anytime, anywhere, doorstep delivery, secure payment methods, and discount deals. This has influenced the major market players to sell products directly to consumers (D2C) or via independent distributors like Amazon.

The region's market is segmented into North America, Europe, Asia-Pacific, Middle East & Africa, and South America. Among these regions, Asia-Pacific is expected to be the fastest growing region in the global organic hair accessories market. The demand for organic hair accessories in developing nations throughout the region, including India, Indonesia, and China, has been driven by the rising number of working women, particularly in the corporate sector and fashion industry, and the increasing purchasing power of consumers.

• Etsy, Inc.
• KOOSHOO
• ORGANIC BUNNY LLC
• Headcovers Unlimited, Inc.
• Sparkling Mosaic
• Bass Brushes
• Bella Vita Organic
• Homeostasis Living
• Terra Ties LLC
• Amala Earth Private Limited

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“The market for organic hair accessories has been growing over the past few years due to a shift in consumer preference toward eco-friendly hair accessories on a global scale. Women are increasingly styling their hair with additional elaborate accessories similar to those of different movie stars or other celebrities. A growing number of people are also subscribing to magazines and websites that offer beauty advice and keep them informed about the most recent developments in the fashion and beauty sectors with environmentally friendly properties, which propel the growth of the hair accessories market.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.