Smart Sex Toys Market to be Led by Female End Users through 2027
Rising exposure to sex toys and
rapid urbanization is expected to drive the growth of the global smart sex toys
market in the forecast period, 2023-2027.
According to TechSci Research report, “Smart
Sex Toys Market - Global Industry Size, Share, Trends, Opportunity, and
Forecast, 2017-2027”, the global smart sex toys market is anticipated to
grow at a steady rate in the forecast period, 2023-2027. Growing internet
penetration and the proliferation of smart devices is increasing the access to
social media platforms selling, advising, and providing information about the
advent of new sex toys are driving the sales of smart sex toys around the
globe.
People are openly discussing their sexual
preferences and have actively started using products such as personal
lubricants and sex toys to improve their sexual experience. Rising consumer
awareness related to the use of sex toys and the ongoing trend of embracing
sexuality is creating the market for the growth of the global smart sex toys
market. Consumers are actively buying innovative products like anal toys,
gears, and smart vibrators due to increased expenditure capacity, which is
making the market players launch luxury smart sex toys.
However, the rising privacy and security concerns
may restrain the growth of the global smart sex toys market in the forecast
period.
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The global smart sex toys market is segmented by
type, end user, distribution channel, regional distribution, and competition
landscape.
On the basis of type, the global smart sex toys
market is divided into vibrator, massager, stimulators, rings, and others. The
vibrator segment is expected to hold the largest market share in the forecast
period. The launch of vibrators differing with varied intensities and pulsating
patterns and the growing number of market players introducing vibrators are
driving the demand for smart vibrators across the globe.
On the basis of end-user, the global smart sex toys
market is bifurcated into male and female. The female segment is covering the
major market share and is projected to lead the market for the next five years.
Increasing access to information on online platforms, the rise in women working
population, and the presence of several innovative products in the market are
driving the demand for female smart sex toys around the globe. Manufacturers
are developing products by targeting the female anatomy to boost their sales.
On the basis of distribution channel, the global
smart sex toys market is divided into offline and online. The offline
distribution channel is expected to hold the largest market share in the next
five years. Market players are opening their specialized retail stores and
selling a wide range of products such as smart dildos, vibrators, rings,
amongst others, to attract more customers.
Availability of products targeting the LGBT
population and customer service executives who can solve queries of customers
and help them make the right purchasing decisions are making the consumers shop
through the offline stores.
On the basis of regional analysis, North America is
dominating the market and is expected to maintain its dominance throughout the
forecast period. The presence of a large number of market players and retailers
in the region provides easy access to smart sex toys.
The majority of the people residing in the region
enjoy smart sex toys to enhance the sexual experience. Liberal sexual lifestyle
and social acceptance among people, along with the availability of multiple
adult stories, are expected to bolster the demand for smart sex toys in the
forecast period.
Asia-pacific is expected to be the fastest-growing
market in the forecast period. China and India are among the leading revenue
contributing countries in the region.
Major players operating in global smart sex toys
market are:
·
LELO
·
We-Vibe
·
Elvie
·
Lioness
·
Lovehoney
·
Lovely
·
OhMiBod
·
Womanizer
·
Fantasy
for Her
·
The
Cowgirl
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“Consumers prefer to buy smart sex toys due to the launch of
products enabled with Bluetooth connectivity, interactive features, and Wi-Fi
enabled connectivity as they provide enhanced sync with the partner and
improved sexual experience. The presence of affordable smart sex toys, the easy
integration of smart sex toys with smart devices, and the growing awareness
about the health benefits of using smart sex toys are contributing to the
market growth. Growing cultural acceptance and awareness, and availability of
high-speed internet facility is expected to propel the global smart sex toys
market growth till 2027”, said Mr. Karan Chechi, Research Director with TechSci
Research, a research based global management consulting firm.
“Smart
Sex Toys Market - Global Industry Size, Share, Trends, Opportunity, and Forecast,
2017-2027 Segmented By Type
(Vibrator, Massager, Stimulators, Rings, Others), By End User (Male, Female),
By Distribution Channel (Offline, Online), and By Region”, has evaluated the future growth
potential of global smart sex toys market and provides statistics &
information on market size, structure, and future market growth. The report
intends to provide cutting-edge market intelligence and help decision makers
take sound investment decisions. Besides, the report also identifies and analyzes
the emerging trends along with essential drivers, challenges, and opportunities
in global smart sex toys market.
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