United States Ghost Kitchen Market to Witness Steady Growth till 2026
Change in consumer eating habits and ongoing
technological advancements are driving the demand for United States Ghost
Kitchen Market in the forecast period, 2022-2026.
According to TechSci Research report, “United
States Ghost Kitchen Market By Product Type (Food Vs Beverage), By Source
of Order (Web Vs Mobile App), By Payment Method (Cash on Delivery, Mobile
Wallet, Card Transaction, Others), By Region, Competition Forecast &
Opportunities, 2026”, the United States Ghost Kitchen market is
expected to grow robust CAGR during the forecast period, 2022-2026. The growing
disposable income of the millennials and increasing demand for digital,
user-friendly applications are the major driving factors influencing the market
demand.
Ghost Kitchen can use customer behavior by using the data generated
through the digital platforms to change the items in the menu based on consumer
preferences. Ghost Kitchens are not limited to any fixed physical location that
provides flexibility and either changing the menu or operating time suitable
for different business needs. Individual Ghost Kitchens are also offering their
services through the online sales platform.
Dedicated online ordering solutions attract consumers directly to the
food ordering business and therefore lower the aggregator’s commission, which
covers a substantial share of the Ghost Kitchen costs. Ghost Kitchen can reduce
the amount of food wasted by making wise decisions in the ordering and food
preparation process.
Ghost Kitchens can be adaptable by preparing food based on the changing
weather conditions, allowing the owners to take advantage of the current
weather situation for each food item. In the United States, real estate prices
are witnessing high growth, the demand for delivery-only kitchens is expected
to rise.
However, dependence on third-party delivery apps and heavy competition
in the digital marketplace may restrain the United States Ghost Kitchen market
growth in the forecast period.
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The United States Ghost Kitchen market is segmented on the basis of product
type, source of order, payment mode, competitional landscape, and regional
distribution.
On the basis of the product type, the United States Ghost Kitchen market
is divided into food and beverage. The beverage segment is expected to witness
the fastest incremental growth in the forecast period, 2022-2026. The growing
prevalence of chronic diseases and the increasing adoption of a healthy
lifestyle and eating habits accelerate the demand for healthy beverages.
Beverage producing market players are offering hydrating and energizing,
fueling the country's demand for sports and performance drinks. The majority of
the consumers consume soft drinks and alcoholic beverages regularly which
fosters ordering of beverages individually and combined with food items.
On the basis of source of order, the United States Ghost Kitchen market
is bifurcated into web and mobile apps. The mobile app is expected to hold the
largest market share in the next five years. Developed telecom infrastructure
and the increasing expenditure capacity of consumers are bolstering the
country's sales of smartphones. Market players are introducing innovative
features in the smartphone to spur the sales of mobile phones. An increase in
the time spent using mobile phones and the growing demand for services offering
enhanced convenience and comfort are boosting food items and beverages by using
mobile applications.
On the basis of the payment mode, the United States Ghost Kitchen market
is divided into cash on delivery, mobile wallet, card transaction, and others.
The card transaction segment is expected to witness significant growth in the
forecast period. Third-party delivery applications provide the facility of a
card transaction to their consumers to provide enhanced consumer service and
eliminate the hassle of looking out for change or cash during delivery. Growing
demand for contact delivery and availability of several online transaction
gateway options fueling the demand for card transactions in the country.
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“The high-end
investments made by the market players in research and development activities
to invent innovative things like drone delivery, automated kitchens are boosting
the demand for global Ghost Kitchens market. They are more adaptable to adopt
processes fueling their efficiency and delivery speed. Ghost Kitchens offer the
opportunity to test new food offerings and creative food items, which is
expected to fuel the adoption of Ghost Kitchens among food entrepreneurs and
operators. The need to lower the operational, labor, and maintenance costs and
the ever-increasing real-estate prices are expected to propel the growth of the
United States Ghost Kitchen market till 2026” said Mr. Karan Chechi, Research
Director with TechSci Research, a research based global management consulting
firm.
“United States Ghost
Kitchen Market By Product Type (Food Vs Beverage), By Source of Order (Web Vs
Mobile App), By Payment Method (Cash on Delivery, Mobile Wallet, Card
Transaction, Others), By Region, Competition Forecast & Opportunities, 2026”, has evaluated the
future growth potential of United States Ghost Kitchen market and provides
statistics & information on market size, structure and future market
growth. The report intends to provide cutting-edge market intelligence and help
decision makers take sound investment decisions. Besides, the report also
identifies and analyzes the emerging trends along with essential drivers,
challenges, and opportunities in United States Ghost Kitchen market.
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