India Baby Diapers Market is Expected to Grow around USD1092 Million by FY2027F
Increasing disposable income and huge infant
population are the key factors driving the baby diapers market in India.
According to TechSci Research report, “India
Baby Diapers Market By Product Type (Disposable Diapers, Cloth Diapers,
Training Nappies, Biodegradable Diapers, and Others (Swim Pants, Regular
Diapers, Super/Ultra Absorbent Diapers, etc.)), By Size (Medium (M), Large (L),
Small (S & XS), Extra Large (XL)), By Distribution Channel (Pharmacy/ Drugs
Stores, Departmental Stores, Hypermarket/ Supermarket, and Online Sales
Channel), By Region, Competition, Forecast & Opportunities, FY2027F ”, the baby diapers
market in India captures the market size of approx. USD794 million in the year
FY2021 and the market size is expected to grow at approx. USD1092 million in
the year FY2027F. The India Baby Diapers Market is projected to grow at a CAGR
of around 5.62% during the forecast period FY2022 – FY2027.
The growth of the market can be attributed to
the rising awareness about the hygiene of babies by media campaigns of various
diaper brands and the benefits of using disposable diapers over cloth versions,
and also the growing number of working women. Even people in small towns and
cities in the country are now shifting towards the use of diapers due to their
features like convenience, safety, and timesaving. So, the money spent on these
products is now considered under the essential category.
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Most of the parents are unaware of the
adverse effects of baby diapers on their baby's health. Issues like diaper
rash, infections, skin irritation, and food sensitivities are some of the
symptoms of diaper allergy. Even urinary infections in babies are common
because of excessive use of diapers as the baby diaper builds moisture, germs,
and warmth. Considering the allergy-related problems, most of the doctors
advise the parents to not use a baby diaper. Thus, the rising allergies among
babies are one of the factors hindering the growth of the baby diapers market.
But as the companies are continuously working upon the research and development
for the betterment of diaper quality, the matter is expected to be resolved in
the upcoming years.
The India Baby Diapers Market is segmented
into by product type, by size, by distribution channel, by region and by
company. In terms of by product type, the India baby diapers market is
segmented into cloth diapers, training nappies, disposable diapers,
biodegradable diapers, and others (swim pants, regular diapers,
super/ultra-absorbent diapers, and many other newly emerging diaper
categories). In the upcoming years, it is the cloth diaper which is expected to
gain the largest market share considering the factors like more and more
educated parents are now concerned about the environment as well as the longer
durability of the product.
Based on the distribution channel, the India
Baby Diapers Market is categorized into Pharmacy/ Drugs Stores, Departmental
Stores, Online Sales Channel, Hypermarket/ Supermarket. Among which the
pharmacy/drug stores hold the major market share in FY2021. The factors like
greater convenience and lower costs have been driving diaper sales and the
online platform has also been growing, led by Amazon, FirstCry, Flipkart, and
Snapdeal. Online sales platform is a growing channel for premium and imported
diaper products, catering to rich Indians.
Due to the impact of COVID-19, various
markets have seen a huge downfall but there has not been much impact on the
India Baby Diapers Market. It was the logistics and manufacturing of diapers
that were affected for few initial days of lockdown. But later the diapers came
into the category of essential products, because of which the market regained
its pace.
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Some of the players operating in the India
Baby Diapers Market are Procter & Gamble (P&G), Unicharm India Pvt.
Ltd., Kimberly Clark Lever Pvt. Ltd., Essity AB, The Himalaya Drug Company,
Nobel Hygiene Pvt. Ltd., Me N Moms Pvt. Ltd., Swara Baby Products Pvt. Ltd.,
TZMO S.A., and The ABENA Group and many more. But the major market share of
approx. 80% is captured by the brands like Pampers (by P&G), and MamyPoko
Pants (by Unicharm India Pvt. Ltd.).
“India Baby Diapers Market is expected to
grow at a rapid pace reason being growing urbanization and an increasing number
of working women across the country. Even, the factors like increasing disposable
income, a rising number of nuclear families, and birth of 27 million babies on
average each year, are going to increase the demand for baby diapers. Therefore,
the baby diaper industry in India is expected to witness robust growth in the
coming years. On the demand side, a few drivers such as enhancement in the
product quality, increased awareness and growing penetration in rural markets
also playing a major part in the growth of India Baby Diaper Market”, said Mr. Karan Chechi, Research Director with TechSci Research,
a research-based global management consulting firm.
“India Baby Diapers Market, By Product Type (Disposable
Diapers, Cloth Diapers, Training Nappies, Biodegradable Diapers, and Others
(Swim Pants, Regular Diapers, Super/Ultra Absorbent Diapers etc.)), By Size
(Medium (M), Large (L), Small & Extra Small (S & XS), Extra Large
(XL)), By Distribution Channel (Pharmacy/ Drugs Stores, Departmental Stores, Hypermarket/
Supermarket, and Online Sales Channel), By Region, Competition, Forecast &
Opportunities, FY2027F” has evaluated the future growth potential of
the India Diapers Market and provides statistics & information on market
size, structure and future market growth. The report intends to provide
cutting-edge market intelligence and help decision makers take sound investment
decisions. Besides, the report also identifies and analyzes the emerging trends
along with essential drivers, challenges, and opportunities in the India Baby Diapers
Market.
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