Australia-based skincare company, Skin Elements to introduce game-changing anti-COVID hand sanitizer range, Invisi Shield.

Australia: Skin Elements has formulated a hospital-grade Invisi Shield disinfecting product range, utilizing natural organic products to meet the increasing global demand for alcohol-free hand sanitizers. The natural organic disinfectant range is revolutionary as it kills germs, bacteria, and viruses without the use of toxic chemicals. The new product launch could be transformational for the skincare brand, opening up commercial-scale opportunities for sale of the natural disinfectant products.

Skin Elements is an Australian public company dedicated to formulating organic and natural wellness and skincare products for the global market. The organization had been working for two years to curate a line of alcohol-free and plant-based hand sanitizers. When the pandemic hit the world, the company began to bring the project into commercialization in March 2020. The all-natural product launch will address the major concern associated with repetitive chemical-based sanitizers such as skin sensitivity.

Executive Chairman, said on the Invisi Shield product launch, “The company is optimistic, given that lab tests performed in London have already confirmed the alcohol-free sanitiser is more than 99.99 per cent effective against a surrogate of the novel coronavirus that causes COVID-19.”

He further added, “Alcohol’s the last thing you want to kill things with. There’s also side effects with chemical products in the human body. Invisi Shield is game-changing in terms of the ways you can use this product to protect yourself.”

According to TechSci Research, Skin Elements have been putting a lot of research into curating and improving skincare formulas, which have already gained a worldwide market recognition. Introducing new and innovative hand sanitizers, that combines advanced and natural skincare formulations will extend Skin Elements’ portfolio of nature-based healthcare and skincare products. Growing health-conscious population will surely increase the demand for organic hand sanitizers, ultimately driving the growth of global hand sanitizer market in the coming years.

According to TechSci Research report, “Global Hand Sanitizers Market By Product Type (Gel, Liquid, Spray, Foam), By Distribution Channel (Pharmacy Stores, Supermarkets/Hypermarkets, Departmental/Convenience Stores, Others), By End User (Households, Hospitals, Others), By Region, Competition, Forecast & Opportunities, 2025”, the global hand sanitizers market is projected to grow at a CAGR of over 15% during the forecast period, owing to increased awareness about health and hygiene globally. Additionally, splurge in consumer demand for portable sanitization products and hand hygiene, particularly to avoid the occurrence of contagious diseases, which are unfortunately on the rise over the past few decades. Even various government initiatives are stressing the need to educate consumers about health issues and measures to prevent them, which has been driving the growth of the global hand sanitizer market.  

According to TechSci Research report, “India Hand Sanitizer Market By Product Type (Gel, Liquid, Foam, and Spray), By End User (Hospitals, Households, Restaurants & Hotels, and Others (Schools, etc.), By Distribution Channel (Pharmacies, Supermarkets / Hypermarkets, Departmental/Convenience Stores and Others (Online, Direct & Institutional Sales, etc.), By Region, Competition, Forecast & Opportunities, 2030, India hand sanitizer market is projected to surpass USD 280.10 million by 2030. The growth of the hand sanitizer market in India can be attributed to rising awareness about healthy lifestyle & wellness, shifting consumer preference towards convenient hygiene products, and rising disposable income. Moreover, the strong marketing activities by leading brands, in addition to huge endorsements, are some other drivers of the hand sanitizer market in India. Moreover, the COVID-19 outbreak has boosted demand for sanitizers like never before across the diverse end-user segments.