Harley-Davidson to Launch its New Street Rod 750

Premium motorcycle manufacturer to launch its new Street Rod 750 in Indian Market

India: The company’s all new Street 750 has taken its inspiration from the company’s own XR series heritage dirt-trackers. The company recently unveiled its new entry-level motorcycle and the model is already being listed in the Harley-Davidson’s Indian product portfolio.

Moreover, the new motorcycle also features a flat handlebar coupled with a re-designed seat to provide a sportier riding posture and it also has an increased ground clearance of 205mm.

In addition, the all new motorcycle boasts a 750cc, liquid-cooled, "Revolution X" V-Twin engine and runs on 15" rear and 17" front alloy wheels. Street 750 also features an improved ride quality owing to its coil-over rear shock absorbers paired with external reservoir. The new motorcycle is anticipated to have a price tag of around USD9100 in India.

As per TechSci Research, with the launch of all new motorcycle model, Harley-Davidson would further expand its product portfolio and product offering to the consumers of India. The launch is also anticipated to further intensify the competition among the premium motorcycle companies. Moreover, the model is also anticipated to help the company boosts its share in the premium motorcycle market of the country.

According to a recent report published by TechSci Research, “India Premium Motorcycles Market By Segment (500 to 800cc, 800 to 1600cc and >1600cc), Competition Forecast & Opportunities, 2011-2021”, premium motorcycle market in India is projected to exhibit a CAGR of ~30% during 2016-2021, on account of growing trend of CKD and SKD assembly, launch of new model, coupled with declining average selling price and rising number of high net worth individual. India premium motorcycle market was dominated by southern and northern regions in 2015, and they are further expected to continue to dominate the market during forecast period as well, owing to growing demand for premium motorcycles, coupled with increasing number of motorcycle clubs and groups in cities like Hyderabad, Chennai, Bangalore, Delhi, Chandigarh, etc.