Michelin Expands Its Industrial Tire Range in North America

The renowned French tire manufacturer expanded its range of Off-The-Road (OTR) tire with the launch of all-new Power Digger

United States: Michelin, the renowned French Tire Manufacturer, expanded its line of Off-The-Road (OTR) tires, by launching its bias ply industrial tire, designed for wheeled excavators. The all-new Michelin power digger is designed for the original equipment (OE) as well as replacement market and would mainly be used in vehicles for construction application. The 10.00-20 Power Digger has comparatively thicker sidewalls and an increased load index of 147.

Justin Brock, North America compact line business manager for Michelin Agriculture stated that the Michelin power digger would offer a superior solution for construction vehicles and the product is launched in direct response as per the customer demand.

The brand-new SSL HST 12N 16.5 X has 48/32nds inch of tread depth and would initially be available in all the countries of North America. Michelin Tweet SSL HST is designed for a wide range of vehicle operators involved in transfer station, construction, materials handling, waste handling. Also, the new product by Michelin has an enhanced tread life on hard road surface.

TechSci Research depicts that the Power Digger by Michelin is anticipated to gain wide popularity in the OTR tire segment of the entire region. Moreover, the company has targeted a specific set of consumers by launching a highly competitive product in United States. Eventually, with the growing demand for the company’s OTR tires, the sale of Michelin Power Digger is projected to grow overtime, thus, adding up to the global OTR tire market in following years.

According to a recent report published by TechSci Research, “Global OTR Tire Market By Vehicle Type, By Demand Category, By Region, Competition Forecast and Opportunities, 2011 - 2021”, the global OTR tire market is projected to grow at a CAGR of 8% during 2016-2021. On the basis of vehicle type, the market has been segmented into three categories - Mining, Construction & Industrial Equipment; Agriculture Vehicles; and Others. Among these categories, Mining, Construction & Industrial Equipment segment dominated the global OTR tire market during 2011-2015, and the segment in anticipated to maintain its dominance during the forecast period as well on account of growing construction, industrial and infrastructure activities across the globe and more specifically in major developing countries. As of 2015, there were over 200 OTR tire manufacturing facilities across the globe, with more than 50% plants in Asia-Pacific region.