TAG Heuer to Introduce Hybrid Smartwatch on March 14

Switzerland: Swiss watch designer and manufacturer, TAG Heuer is set to launch Android Wear 2.0 smartwatch in mid-March this year. The company sold over 50,000 units of its previous smartwatch offering TAG Heuer Connect that arrived in 2015 and following the success of this product, announced its latest smartwatch.

Tag Heuer modular smartwatch will be sold as TAG Connected Modular in the market and is expected to be different from all the products in the market at present. The watch will enable users to switch between automatic movement and digital connect Android Wear 2.0, customizable straps, clasps and lugs will also feature in the hybrid smartwatch.

TechSci depicts that the market for smartwatches is expected to boom as more companies are entering the market, hence, increasing competition and increasing the number of offerings available for the customer. With companies focusing more towards developing smartwatches that are user-friendly and combining it with the growing awareness towards the benefits of smartwatches, is expected to surge the global market of smartwatches.

According to a recent report by TechSci Research, “Global Smartwatch Market By Type, By Application, By Operating System, Competition Forecast and Opportunities, 2012-2021”, the global market for smartwatch is projected to grow at a CAGR over 25% during 2016-2021. Personal assistance application dominated global smartwatch market, on account of increasing usage of third party application in connected devices and rising demand for technologically advanced products.sw