Gifts Retailing Market to Grow with a CAGR of 4.17% through 2030

The gifts retailing market is growing due to increasing consumer demand, rising disposable incomes, growing e-commerce platforms, personalization trends, and seasonal celebrations, driving higher spending on unique and thoughtful gift items.

According to TechSci Research report, “Gifts Retailing Market - Global Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030F”, The global Gifts Retailing Market was valued at USD 89.51 Billion in 2024 and is expected to reach USD 113.98 Billion by 2030 with a CAGR of 4.17% during the forecast period. The global gifts retailing market has evolved significantly over the past few years, driven by several factors, including the rise of e-commerce, changing consumer preferences, and the growing desire for personalized and unique gift options. The market encompasses a broad range of products, including gifts for birthdays, holidays, special occasions, and personalized items. Consumers are increasingly seeking gifts that reflect personal connections and individual tastes, leading to a greater demand for customized and meaningful items. This market is highly dynamic, with trends such as sustainability, experiential gifts, and technological advancements shaping the way consumers shop for and purchase gifts. With the continuous rise in disposable incomes, particularly in emerging economies, the global gifts retailing market has become a lucrative sector for retailers worldwide.

The key drivers of growth in the global gifts retailing market is the rapid expansion of e-commerce platforms. The convenience of online shopping, especially through mobile apps and websites, has transformed the way people buy gifts. Consumers now have access to a wide range of gift options from around the world, enabling them to find unique and personalized gifts that may not be available in local stores. E-commerce giants like Amazon, as well as specialized platforms like Etsy, have capitalized on this trend by offering vast selections of gifts across various categories, including home décor, fashion, and specialty items. In addition, the ability to customize products online has further propelled the demand for personalized gifts, such as engraved jewelry, custom prints, and personalized keepsakes. As a result, the increasing popularity of online shopping has created opportunities for businesses to reach broader customer bases, leading to significant market expansion.

The growing consumer trend toward personalization is another important driver of the global gifts retailing market. Consumers are no longer content with generic, mass-produced gifts; instead, they are looking for products that are tailored to the recipient’s personality, preferences, and interests. The ability to customize gifts has become a significant selling point, especially in categories like jewelry, home décor, clothing, and accessories. Advances in technology, such as 3D printing, engraving, and embroidery, have made it easier for retailers to offer personalized options at scale. The trend is also supported by the increasing popularity of experience-based gifts, which allow consumers to give the gift of a memorable experience rather than a physical product. Experiences like spa treatments, concert tickets, cooking classes, and travel packages are becoming increasingly popular, particularly among younger generations who value experiences over material possessions. This shift toward personalization and experiences has significantly reshaped the global gifts retailing market, as retailers and brands look for ways to cater to these evolving consumer demands.

The global gifts retailing market is characterized by dynamic trends, evolving consumer behaviors, and significant opportunities for growth. The rise of e-commerce has revolutionized how consumers shop for gifts, and the increasing demand for personalized and sustainable products has created new avenues for retailers to explore. The shift toward experience-based gifts and the growing importance of sustainability reflect broader societal changes that are shaping the market. While challenges such as intense competition and supply chain disruptions remain, the market’s potential for growth, particularly with the expanding middle class in emerging economies, continues to attract both large retailers and niche businesses. As the market adapts to the changing needs and preferences of consumers, the global gifts retailing sector is expected to continue its upward trajectory, driven by innovation, customer-centric strategies, and a deeper understanding of the evolving gifting culture.

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The global Gifts Retailing Market is segmented into product type, distribution channel, region.

The online segment by distribution channel is the fastest growing in the global gifts retailing market, driven by the increasing preference for the convenience and accessibility of online shopping. The proliferation of e-commerce platforms, particularly mobile apps and websites, has transformed how consumers purchase gifts, offering them access to a wide array of products from across the globe. The ease of browsing, price comparison, home delivery, and the ability to shop anytime and anywhere have made online shopping a dominant channel for gift purchasing. The growing influence of social media and digital marketing has also contributed to the rise of the online segment, as consumers are exposed to personalized ads, influencer recommendations, and peer reviews that influence their gift-buying decisions.

Europe is emerging as the fastest-growing region in the global gifts retailing market, driven by rising disposable incomes, a growing middle class, and a strong consumer culture of gift-giving. The region has seen an increasing demand for personalized, sustainable, and experiential gifts, particularly as consumers shift towards more meaningful and unique products. The popularity of e-commerce in Europe has also contributed to this growth, with many consumers opting for the convenience of online shopping, which offers a wider selection and customization options for gifts. Additionally, the rise of gifting during various holidays and celebrations, such as Christmas, Valentine’s Day, and birthdays, has fueled demand for gifts across multiple categories. With an increasing focus on sustainability and ethical products, European consumers are favoring eco-friendly and locally sourced gifts, further driving growth in the region's retail market.

Major companies operating in global Gifts Retailing Market are:

• Sportswift Limited (Card Factory)
• Aldi Stores Ltd.
• Alibaba Group Holding Ltd.
• Amazon.com Inc.
• American Greetings Corporation
• Spencer Gifts LLC
• Hallmark Cards Inc
• The Walt Disney Co
• Shutterfly, LLC
• Macys Inc

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“The global gifts retailing market has experienced robust growth, driven by several factors, including changing consumer preferences, rising disposable incomes, and the expansion of e-commerce. Consumers are increasingly seeking unique, personalized, and meaningful gifts, which has led to a surge in demand for customized products such as engraved jewelry, bespoke home décor, and personalized experiences. This shift towards personalization is particularly popular among younger generations, such as millennials and Gen Z. E-commerce has also played a significant role in market growth, offering consumers the convenience of browsing a wide range of gifts from home and facilitating easy comparisons of prices and products. The growth of online platforms like Amazon, Etsy, and niche retailers has expanded the global reach of gift retailers. Additionally, the rise of sustainability and ethical gifting trends, such as eco-friendly and locally sourced gifts, has further fueled the market. With these trends, the global gifts retailing market is poised for continued expansion“, said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

“Gifts Retailing Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type (Souvenirs and Novelty Items, Seasonal Decorations, Greeting Cards, Giftware, Others), By Distribution Channel (Online, Offline), By Region & Competition, 2020-2030F”, has evaluated the future growth potential of global Gifts Retailing Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the global Gifts Retailing Market.

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