Press Release

Agriculture Technology-as-a-Service Market to Grow at 9.76% CAGR through 2029F

Increasing demand for precision farming and rising global food demand is expected to drive the Global Agriculture Technology-as-a-Service Market growth in the forecast period, 2025-2029.

 

According to TechSci Research report, “Agriculture Technology-as-a-Service Market – Global Industry Size, Share, Trends, Competition Forecast & Opportunities, 2019-2029F”, the Global Agriculture Technology-as-a-Service Market stood at USD 4.31 Billion in 2023 and is expected to reach USD 7.47 Billion by 2029 with a CAGR of 9.76% during the forecast period.

 Agriculture Technology-as-a-Service Market is playing a crucial role in modernizing agriculture and ensuring food security on a global scale. Resource scarcity and sustainability concerns are increasingly influencing the agricultural sector, driving the adoption of advanced technologies to address these critical issues. The Global Agriculture Technology-as-a-Service Market is significantly benefiting from this trend as farmers seek innovative solutions to optimize resource use and mitigate environmental impacts. The depletion of natural resources, such as water and arable land, has become a pressing challenge for agriculture. Traditional farming practices often lead to resource wastage and environmental degradation, prompting the need for more efficient and sustainable methods. Technologies like precision irrigation systems are addressing these challenges by ensuring that water is used more effectively, delivering just the right amount to crops based on real-time data. This approach helps conserve water and reduces the risk of over-irrigation, which can lead to soil erosion and nutrient leaching.

Soil health monitoring is another crucial technology enabling sustainable farming. Advanced sensors and data analytics provide farmers with detailed information about soil conditions, helping them make informed decisions about fertilizer application and crop rotation. This not only improves crop yields but also maintains soil health over the long term, reducing the need for synthetic inputs that can harm the environment. Data-driven decision-making tools are also transforming farming practices by offering insights into optimal planting times, pest management, and resource allocation. By leveraging these tools, farmers can reduce waste and enhance productivity while minimizing their ecological footprint.

The technology-as-a-service model plays a vital role in this shift towards sustainability by providing farmers with access to these advanced solutions without requiring substantial capital investments. This model enables farmers to adopt cutting-edge technologies on a subscription basis, making it more feasible for them to implement sustainable practices and improve resource efficiency. As environmental sustainability continues to gain importance, the demand for Agriculture Technology-as-a-Service solutions that promote resource optimization and reduce environmental impact is expected to rise. This growing focus on sustainability will drive the expansion of the Global Agriculture Technology-as-a-Service Market, as more farmers seek to align their practices with sustainable and resource-efficient methods.


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The Global Agriculture Technology-as-a-Service Market is segmented into application, service type, pricing, regional distribution, and company

Based on the Pricing, In 2023, Subscription-based pricing emerged as the dominant segment in the Global Agriculture Technology-as-a-Service Market. This trend reflects the growing preference for subscription models among farmers and agribusinesses due to several compelling reasons. Subscription pricing provides a predictable cost structure, allowing users to budget more effectively. With a fixed monthly or annual fee, businesses can manage their expenses with greater certainty, avoiding the variable costs associated with pay-per-use models. This financial stability is particularly advantageous for farms with tight budgets.

Subscription models often include access to a full suite of services and features, offering greater value compared to pay-per-use options. This comprehensive access enables users to leverage a wide range of tools and technologies without incurring additional costs for each individual service or transaction. Subscription-based services typically come with robust customer support and regular updates. This ongoing support ensures that users receive continuous assistance and benefit from the latest advancements in technology, which can be critical for optimizing agricultural operations. The subscription model promotes long-term commitment to technology, fostering deeper integration into daily farming practices. This sustained usage can lead to better data collection and more effective use of technology over time, driving improved outcomes.

Based on region, Europe emerged as the second dominated region in the Global Agriculture Technology-as-a-Service Market in 2023. Europe is known for its progressive approach towards technology adoption in agriculture. European farmers and agribusinesses are increasingly incorporating advanced technologies such as precision farming, IoT, and data analytics to enhance productivity and sustainability. This willingness to embrace new technologies drives demand for agriculture technology-as-a-service solutions. European countries have implemented various government initiatives and regulations aimed at promoting sustainable agricultural practices. The European Union's Common Agricultural Policy (CAP) provides financial support and incentives for adopting innovative technologies that improve efficiency and environmental sustainability. These policies encourage the use of technology-as-a-service models.

Europe has a strong emphasis on environmental sustainability and reducing the ecological footprint of agriculture. The demand for technologies that support sustainable farming practices, such as precision irrigation and integrated pest management, fuels the growth of technology-as-a-service solutions. European farmers are increasingly seeking services that help them meet stringent environmental regulations and achieve sustainability goals. Europe is a key player in agricultural research and development, with numerous institutions and organizations dedicated to advancing agricultural technology. This focus on R&D leads to the development of innovative solutions that are delivered through technology-as-a-service models, further boosting the market's growth.


Major companies operating in Global Agriculture Technology-as-a-Service Market are:

  • AGRIVI Ltd
  • IBM Corporation
  • BASF SE
  • Airbus SE
  • Hexagon AB
  • Deere & Company
  • 365FarmNet GmbH
  • Topcon Positioning Systems, Inc.
  • Kubota Corporation
  • Trimble Inc.

 

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“Governments around the world are recognizing the importance of technology in agriculture to ensure food security and promote sustainable farming practices. Various government initiatives, subsidies, and policies aimed at encouraging the adoption of agricultural technologies are driving the growth of the Global Agriculture Technology-as-a-Service Market. For instance, many governments provide financial support to farmers for adopting precision farming tools and technologies, making these services more accessible. Governments are investing in the development of agricultural infrastructure, such as data centers and IoT networks, which facilitate the implementation of Agriculture Technology-as-a-Service models. These initiatives also focus on addressing challenges such as water scarcity, soil degradation, and the impact of climate change on agriculture. By promoting the use of technology through a service-based model, governments are helping to reduce the financial burden on farmers while encouraging sustainable and efficient farming practices. As a result, government support is expected to continue being a significant driver of the Global Agriculture Technology-as-a-Service Market.,” said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

Agriculture Technology-as-a-Service Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Application (Harvest Dynamics Monitoring, Soil Management and Testing, Crop Health Monitoring, Irrigation, Others), By Service Type (Software-as-a-Service (SaaS), Equipment-as-a-Service (EaaS)), By Pricing (Subscription, Pay-per-Use), By Region and Competition, 2019-2029F”, has evaluated the future growth potential of Global Agriculture Technology-as-a-Service Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Global Agriculture Technology-as-a-Service Market.

 

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