Press Release

Application Release Automation Market is expected to Grow with a CAGR of 14.29% through 2029

Growing need for faster, more reliable software deployments. Increasing adoption of DevOps practices and continuous integration/continuous delivery (CI/CD) pipelines accelerates the demand for Application Release Automation throughout the forecast period.


According to TechSci Research report, “Application Release Automation Market – Global Industry Size, Share, Trends, Competition Forecast & Opportunities, 2029F”, the Global Application Release Automation Market was valued at USD 6.38 billion in 2023 and is expected to reach USD 14.35 billion by 2029 with a CAGR of 14.29% during the forecast period.  The application release automation market is witnessing a significant shift towards the adoption of Continuous Integration and Continuous Delivery (CI/CD) pipelines, driven by the need for faster and more reliable software delivery. CI/CD practices emphasize frequent code integration and automated testing, which reduces manual intervention and accelerates the release cycle. This trend is transforming how organizations manage their software development lifecycle by enabling rapid deployment of features, bug fixes, and updates. By leveraging CI/CD pipelines, companies can streamline their release processes, improve collaboration between development and operations teams, and enhance overall software quality. The rise of cloud computing and containerization technologies further supports this trend, providing scalable and flexible environments for implementing CI/CD practices. As businesses seek to stay competitive and respond quickly to market demands, the adoption of CI/CD pipelines is expected to drive substantial growth in the ARA market.


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Based on the Deployment Mode, the On-premises segment held the largest Market share in 2023. The application release automation (ARA) market for the on-premises segment is driven by several critical factors that underscore its significance in contemporary IT environments. One of the primary drivers is the heightened emphasis on data security and compliance, which compels organizations to keep their application release processes within their own infrastructure. On-premises ARA solutions offer enhanced control over sensitive data and stringent regulatory compliance, making them particularly attractive to industries with rigorous security requirements such as finance, healthcare, and government. Additionally, enterprises with legacy systems or complex IT environments often prefer on-premises solutions due to their ability to integrate seamlessly with existing infrastructure. This integration capability ensures that organizations can maintain continuity and manage their application deployments efficiently without overhauling their current systems. The need for customization and tailored solutions also propels the demand for on-premises ARA tools, as these solutions can be adapted to meet specific business needs and workflows. Furthermore, the shift towards hybrid cloud environments and the necessity for orchestrating releases across both cloud and on-premises systems contribute to the growth of on-premises ARA solutions. Companies seeking to leverage the benefits of both cloud and on-premises environments find that on-premises ARA tools provide the flexibility and control needed to manage diverse application landscapes effectively. The continuous evolution of software development practices, including Agile and DevOps methodologies, further drives the need for robust on-premises ARA solutions that support rapid and reliable release cycles. Organizations that require high levels of automation, efficiency, and consistency in their release processes often turn to on-premises solutions to meet these demands. Additionally, on-premises ARA tools can offer superior performance and lower latency compared to cloud-based solutions, which is crucial for organizations with high transaction volumes or critical applications that demand real-time processing. The ability to tailor and optimize on-premises ARA solutions to align with specific business processes and technical requirements enhances their attractiveness for organizations seeking to streamline their release management while maintaining full control over their IT environments. As businesses continue to invest in digital transformation and seek to enhance their application deployment processes, the on-premises segment of the ARA market remains a key area of growth, driven by the need for security, customization, integration, and performance.

Based on region, The Asia Pacific region is poised to become the fastest-growing segment in the Application Release Automation (ARA) market due to several key factors. Rapid digital transformation across industries, coupled with a significant increase in the adoption of cloud technologies, is driving the demand for efficient and streamlined application release processes. As businesses in countries like India, China, and Japan increasingly focus on enhancing operational efficiency and reducing time-to-market, the need for ARA tools to automate and optimize software deployment is accelerating. Additionally, the region's strong emphasis on innovation and the growing number of startups and large enterprises investing in DevOps practices further contribute to the demand for ARA solutions. The rise of smart cities, IoT, and Industry 4.0 initiatives is also creating a favorable environment for ARA adoption, as companies seek to manage complex, distributed application environments effectively. Furthermore, government support for digitalization and initiatives promoting technological advancements are creating a positive outlook for ARA solutions. With the region’s robust IT infrastructure, increasing investments in technology, and a large, tech-savvy workforce, Asia Pacific is expected to continue leading the way in the Application Release Automation market growth.


Major companies operating in the Global Application Release Automation Market are:

  • Broadcom Inc.
  • IBM Corporation
  • Microsoft Corporation
  • BMC Software, Inc.
  • Chef Software, Inc.
  • CA Technologies, Inc.
  • HP Development Company, L.P.
  • Fujitsu Limited


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“The Global Application Release Automation Market is expected to rise in the upcoming years and register a significant CAGR during the forecast period. The Application Release Automation market is driven by the increasing need for faster, more efficient software delivery in today’s agile development environments. As businesses seek to accelerate time-to-market and enhance operational efficiency, ARA tools streamline and automate the release process, reducing manual errors and deployment times. The rise of DevOps practices and continuous integration/continuous delivery (CI/CD) pipelines further fuels demand for ARA solutions. Additionally, the growing complexity of software applications and the need for frequent updates require robust automation to manage and deploy releases seamlessly. The focus on improving software quality and operational agility continues to propel the ARA market forward. Therefore, the Market of Application Release Automation Market is expected to boost in the upcoming years.,” said Mr. Karan Chechi, Research Director of TechSci Research, a research-based global management consulting firm.

Application Release Automation Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented, By Deployment Mode (On-premises, On-cloud), By Organization Size (Large Enterprises, Small and Medium Enterprises (SMEs)), By Vertical (IT & Telecommunication, BFSI, Healthcare), By Region, By Competition, 2019-2029F”, has evaluated the future growth potential of Global Application Release Automation Market and provides statistics & information on the Market size, structure, and future Market growth. The report intends to provide cutting-edge Market intelligence and help decision-makers make sound investment decisions., The report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the Global Application Release Automation Market.

 

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