Press Release

Pumpkin Candles Market to Grow with a CAGR of 6.15% Globally through to 2028

Increasing consumer preference for natural and organic products, rising disposable incomes, and growing awareness of the benefits of aromatherapy are factors driving the global pumpkin candles market in the forecast period 2024-2028.

 

According to TechSci Research report, “Global Pumpkin Candles Market - Industry Size, Share, Trends, Competition Forecast & Opportunities, 2028”, the Global Pumpkin Candles Market stood at USD 258.96 million in 2022 and is anticipated to grow with a CAGR of 6.15% in the forecast period, 2024-2028. The market is expected to grow significantly over the next few years, driven by a number of factors. Companies that can successfully innovate and market their products are well-positioned for success in this market.

The pumpkin candle market has experienced remarkable growth in recent years, fueled by a combination of factors that have propelled it into the spotlight. This market, characterized by its seasonal appeal, evolving consumer preferences, aesthetic and decorative value, gifting traditions, cultural significance, creative marketing and branding, customization and personalization, online retail and e-commerce, influencer and celebrity endorsements, and effective seasonal displays and visual merchandising, has witnessed robust expansion.

 

Browse over 26 market data Figures spread through 184 Pages and an in-depth TOC on "Global Pumpkin Candles Market

 

The global pumpkin candle market is a dynamic and growing market. The market is driven by a number of factors, including the increasing popularity of home fragrance products, the rising trend of consumers spending more time at home, and the growing popularity of gifting candles. Companies that can successfully innovate and market their products are well-positioned for success in this market. The pumpkin candle market thrives on its strong association with the fall season, particularly Halloween and Thanksgiving. The seasonal appeal of pumpkin candles creates a surge in demand during the autumn months, drawing consumers seeking to create a cozy and inviting atmosphere in their homes. Retailers eagerly anticipate this season as an opportunity to offer consumers the perfect autumnal ambiance through pumpkin candles and other fall-themed products.

Changing consumer preferences have driven the demand for natural and eco-friendly candles in the pumpkin candle market. As consumers become more conscious of the materials and ingredients used in the products they purchase, manufacturers have adapted by offering eco-friendly options. The shift towards candles made from soy wax, beeswax, and other natural ingredients aligns with the desire for healthier and more sustainable living. Gifting is a cherished tradition during the holiday season, including Thanksgiving and Halloween. Pumpkin candles are a popular choice for gifts due to their association with the fall season and the warmth they bring to any setting. As a result, many consumers purchase pumpkin candles in multiples to share the warmth and ambiance they provide, further driving sales.

The rise of online retail and e-commerce platforms has transformed the pumpkin candle market. Consumers can easily browse and purchase pumpkin candles online, expanding the market's reach and accessibility. The convenience of online shopping, along with the ability to compare prices and read reviews, has significantly boosted the demand for pumpkin candles. The growth of the pumpkin candle market can be attributed to a harmonious blend of seasonal allure, changing consumer tastes, and the adept utilization of marketing strategies and customization. Furthermore, the influence of eco-friendliness, sustainability, and the use of natural ingredients has allowed pumpkin candles to align with modern consumer values. This evolving market continues to expand, adapt, and thrive, offering a warm and fragrant embrace to consumers seeking the spirit of autumn and the comforts of home.

The Global Pumpkin Candles Market is segmented into type, category, distribution channel, regional distribution, and company.

Based on type, Soy candles are the leading type of pumpkin candle in the market, accounting for the largest market share in 2022. Soy candles are known for their clean burning and long-lasting fragrance. They are also relatively low-cost, making them an attractive option for consumers.

Based on region, the North American region is the leading market for pumpkin candles, accounting for a market share largest market share in 2022. This is due to the high popularity of pumpkin spice lattes and other pumpkin-flavored products in the region. The United States is the largest market for pumpkin candles in North America, followed by Canada.

 

Major companies operating in Global Pumpkin Candles Market are:

  • The Yankee Candle Company
  • Williams-Sonoma Inc.
  • Holly's House
  • Gibson & Dehn
  • Anthropologie’s Boulangerie
  • Williams-Sonoma Inc.
  • C. Johnson & Son, Inc.
  • Bath & Body Works, LLC
  • C. Johnson & Son, Inc
  • Our Own Candle Company

 

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“The pumpkin candle market has experienced robust growth driven by seasonal appeal, evolving consumer preferences, and innovative marketing. As autumn approaches, consumers seek the cozy ambiance offered by pumpkin candles, aligning with cultural traditions and gifting occasions. Eco-friendly and sustainable practices, including natural ingredients and recycled packaging, are becoming increasingly important. Personalization options cater to the desire for unique products. The online retail boom has expanded access to pumpkin candles, while influencer endorsements and visual merchandising contribute to their popularity. With a perfect blend of tradition and innovation, the pumpkin candle market continues to thrive.,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based management consulting firm.

Pumpkin Candles Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type (Soy Candles, Paraffin Candles, Beeswax Candles, Others), By Category (Mass, Premium), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Store, Online, Others), By Region, By Competition, 2018-2028”, has evaluated the future growth potential of Global Pumpkin Candles Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Global Pumpkin Candles Market.

 

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Pumpkin Candles Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type (Soy Candles, Paraffin Candles, Beeswax Candles, Others), By Category (Mass, Premium), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Store, Online, Others), By Region, By Competition, 2018-2028

Consumer Goods and Retail | Jan, 2024

Increasing consumer preference for natural and organic products, rising disposable incomes, and growing awareness of the benefits of aromatherapy are factors driving the global pumpkin candles market in the forecast period 2024-2028.

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