Pumpkin Candles Market to Grow with a CAGR of 6.15% Globally through to 2028
Increasing consumer preference for natural and organic products, rising
disposable incomes, and growing awareness of the benefits of aromatherapy are
factors driving the global pumpkin candles market in the forecast period
2024-2028.
According to TechSci Research report, “Global Pumpkin
Candles Market - Industry Size, Share, Trends, Competition Forecast &
Opportunities, 2028”, the Global Pumpkin Candles Market stood at USD 258.96
million in 2022 and is anticipated to grow with a CAGR of 6.15% in the forecast
period, 2024-2028. The market is expected to grow significantly over the next
few years, driven by a number of factors. Companies that can successfully
innovate and market their products are well-positioned for success in this
market.
The pumpkin candle market has experienced remarkable
growth in recent years, fueled by a combination of factors that have propelled
it into the spotlight. This market, characterized by its seasonal appeal,
evolving consumer preferences, aesthetic and decorative value, gifting
traditions, cultural significance, creative marketing and branding,
customization and personalization, online retail and e-commerce, influencer and
celebrity endorsements, and effective seasonal displays and visual
merchandising, has witnessed robust expansion.
Browse over 26 market data Figures spread
through 184 Pages and an in-depth TOC on "Global Pumpkin Candles Market”
The global pumpkin candle market is a dynamic and
growing market. The market is driven by a number of factors, including the
increasing popularity of home fragrance products, the rising trend of consumers
spending more time at home, and the growing popularity of gifting candles.
Companies that can successfully innovate and market their products are
well-positioned for success in this market. The pumpkin candle market thrives
on its strong association with the fall season, particularly Halloween and
Thanksgiving. The seasonal appeal of pumpkin candles creates a surge in demand
during the autumn months, drawing consumers seeking to create a cozy and
inviting atmosphere in their homes. Retailers eagerly anticipate this season as
an opportunity to offer consumers the perfect autumnal ambiance through pumpkin
candles and other fall-themed products.
Changing consumer preferences have driven the demand
for natural and eco-friendly candles in the pumpkin candle market. As consumers
become more conscious of the materials and ingredients used in the products
they purchase, manufacturers have adapted by offering eco-friendly options. The
shift towards candles made from soy wax, beeswax, and other natural ingredients
aligns with the desire for healthier and more sustainable living. Gifting is a
cherished tradition during the holiday season, including Thanksgiving and
Halloween. Pumpkin candles are a popular choice for gifts due to their
association with the fall season and the warmth they bring to any setting. As a
result, many consumers purchase pumpkin candles in multiples to share the
warmth and ambiance they provide, further driving sales.
The rise of online retail and e-commerce platforms has
transformed the pumpkin candle market. Consumers can easily browse and purchase
pumpkin candles online, expanding the market's reach and accessibility. The
convenience of online shopping, along with the ability to compare prices and
read reviews, has significantly boosted the demand for pumpkin candles. The growth of
the pumpkin candle market can be attributed to a harmonious blend of seasonal
allure, changing consumer tastes, and the adept utilization of marketing
strategies and customization. Furthermore, the influence of eco-friendliness,
sustainability, and the use of natural ingredients has allowed pumpkin candles
to align with modern consumer values. This evolving market continues to expand,
adapt, and thrive, offering a warm and fragrant embrace to consumers seeking
the spirit of autumn and the comforts of home.
The Global Pumpkin Candles Market is segmented into
type, category, distribution channel, regional distribution, and company.
Based on type, Soy candles are the leading type of
pumpkin candle in the market, accounting for the largest market share in 2022.
Soy candles are known for their clean burning and long-lasting fragrance. They
are also relatively low-cost, making them an attractive option for consumers.
Based on region, the North American region is the
leading market for pumpkin candles, accounting for a market share largest
market share in 2022. This is due to the high popularity of pumpkin spice
lattes and other pumpkin-flavored products in the region. The United States is
the largest market for pumpkin candles in North America, followed by Canada.
Major companies operating in Global Pumpkin
Candles Market are:
- The Yankee Candle Company
- Williams-Sonoma Inc.
- Holly's House
- Gibson & Dehn
- Anthropologie’s Boulangerie
- Williams-Sonoma Inc.
- C. Johnson & Son, Inc.
- Bath & Body Works, LLC
- C. Johnson & Son, Inc
- Our Own Candle Company
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“The pumpkin candle market has experienced robust
growth driven by seasonal appeal, evolving consumer preferences, and innovative
marketing. As autumn approaches, consumers seek the cozy ambiance offered by
pumpkin candles, aligning with cultural traditions and gifting occasions.
Eco-friendly and sustainable practices, including natural ingredients and
recycled packaging, are becoming increasingly important. Personalization
options cater to the desire for unique products. The online retail boom has
expanded access to pumpkin candles, while influencer endorsements and visual
merchandising contribute to their popularity. With a perfect blend of tradition
and innovation, the pumpkin candle market continues to thrive.,” said Mr. Karan
Chechi, Research Director with TechSci Research, a research-based management
consulting firm.
“Pumpkin
Candles Market – Global Industry Size, Share, Trends, Opportunity, and
Forecast, Segmented By Type (Soy Candles, Paraffin Candles, Beeswax Candles,
Others), By Category (Mass, Premium), By Distribution Channel
(Supermarkets/Hypermarkets, Convenience Store, Online, Others), By Region, By
Competition, 2018-2028”, has evaluated the future growth potential
of Global Pumpkin Candles Market and provides statistics & information on
market size, structure and future market growth. The report intends to provide
cutting-edge market intelligence and help decision makers take sound investment
decisions. Besides, the report also identifies and analyzes the emerging trends
along with essential drivers, challenges, and opportunities in Global Pumpkin
Candles Market.
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