Yokohama Launches New Tires to Diversify 4x4 Range
Japanese tire maker expands its
product range by launching new Geolandar A/T G015 tires
United States: Yokohama
has expanded its 4x4 and SUV tire portfolio with the introduction of Geolandar
A/T G015. Yokohama
has been focussing on increasing its presence with the introduction of Advan
Sport V105 SUV tire range, which is fitted in premium automobile brands such as
Audi, Mercedes-Benz and Porsche. Further, the Geolandar SUV G055 has been
chosen by Chrysler as a standard equipment for the latest edition of the Jeep
Cherokee.
Moreover, Geolandar is available with three peak mountain snowflake mark
feature in all the 64 sizes. It is considered to be the best all terrain tire
in the Geolandar range of Yokohama. In addition to this, the tire offers better
comfort, and is enabled with improved wear and tear performance. Moreover, the
tire is loaded with several technical advancements and offers better traction.
The new Geolander A/T G015 includes latest compound technology which has
better grip in wet, snowy and icy conditions. Also, these tires create less
noise and offer better resistance to hydroplaning. Additionally, the Geolandar
H/T G056 has been designed for SUVs and pickups and is suitable for all
surfaces.
According to a recent report published by TechSci Research , “United
States Tyre Market Forecast & Opportunities,2020”, replacement
tire segment accounted for more than 80% share in the United States tire market
in 2014. However, the share of replacement tire segment is expected to decline
over the forecast period, due to faster growth anticipated in the OEM tire
segment. Passenger car tire segment accounted for the largest volume share of
more than 80%, in the market in 2014, followed by light commercial vehicle,
medium & heavy commercial vehicle, OTR and two-wheeler tire segments. Major
tire players operating their tire manufacturing facilities in the US include
Bridgestone, Goodyear, Continental, Pirelli, Michelin and Yokohama. TechSci
Research believes that, launch of new tires would support its market share of
Yokohama over the next five years.