Educational Toys Market to Grow with a CAGR of 5.37% through 2029
Growing demand for personalized lighting products and
increasing popularity of outdoor Educational Toys are the factor driving the global Educational
Toys market.
According to TechSci Research report, “Educational
Toys Market - Global Industry Size, Share, Trends, Competition Forecast &
Opportunities, 2029F”, the Global Educational Toys Market stood at USD 58.06 billion in 2023 and is anticipated to grow with a CAGR of 5.37% through 2029.
Parenting trends have evolved over the years, with an increasing focus on holistic child development. Parents are actively seeking ways to enhance their children's learning experiences, and educational toys are seen as valuable tools in achieving this goal. The trend towards "edu-tainment," where education is combined with entertainment, has gained momentum. Parents are keen on ensuring that their children learn while having fun, and educational toys align perfectly with this aspiration. As a result, there is a growing demand for toys that are not just entertaining but also educational, fostering cognitive and emotional development.
Educational toys that incorporate technology and collect data on children's interactions with them raise concerns about data privacy and safety. Protecting children's personal information is paramount, and there is a risk that educational toy manufacturers may not always prioritize data security adequately. Parents and educators need to be aware of the data collection practices of these toys, understand the implications, and ensure that their children's privacy is safeguarded. Additionally, the physical safety of educational toys is a concern, as they should be free from any potential hazards or toxic materials. Manufacturers must adhere to stringent safety regulations and standards to prevent accidents or health issues arising from the use of their products.
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The global educational
toys market is segmented into product, age group, sales channel, regional
distribution, and company.
Based on age group, the 5 to10 years age group is the fastest-growing segment in the global educational toys market. This demographic is crucial as it encompasses early primary school years, a critical period for cognitive and social development. Toys designed for this age group are increasingly sought after for their ability to enhance skills such as problem-solving, creativity, and early literacy and numeracy. Educational toys for this segment often include STEM kits, interactive games, and creative building sets that align with school curricula and engage children in a fun, interactive learning experience. Parents and educators recognize the importance of this developmental stage and are investing in toys that foster essential skills and knowledge. As this age group continues to expand, driven by increasing awareness of the benefits of early education, the demand for targeted educational toys is expected to grow, further fueling the market’s development.
Major companies operating in Global Educational
Toys Market are:
- Zephyr Toymakers Pvt. Ltd.
- Thames & Kosmos, LLC.
- Clementoni S.p.a.
- Lego Group
- Ravensburger AG
- Goliath B.V.
- Hasbro, Inc.
- Sphero, Inc.
- VTech Holdings Limited
- Tomy Company, Ltd.
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“The integration of augmented reality (AR) and virtual reality (VR) technologies into educational toys is a trend that has gained significant momentum. AR and VR provide immersive learning experiences, allowing children to explore virtual worlds and interact with educational content in innovative ways. AR-enabled books, for instance, can bring characters to life, making storytelling more engaging. VR-based educational games can simulate historical events, scientific concepts, or even space exploration, providing a highly immersive and interactive learning environment. These technologies not only capture children's attention but also enhance their understanding of complex subjects. As AR and VR technologies become more accessible and affordable, the trend towards incorporating these immersive experiences into educational toys is expected to continue, revolutionizing the way children learn and engage with educational content.”, said
Mr. Karan Chechi, Research Director of TechSci Research, a research-based
management consulting firm.
“Educational Toys Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product (Building Sets, Games & Puzzles, Sports & Outdoor Toys, Others), By Age Group (5 years, 5 to 10 years, Above 10 years), By Sales Channel (Specialty Stores, Online, Hypermarkets/Supermarkets, Others), By Region & Competition, 2019-2029F”, has evaluated the future growth potential of global
educational toys market and provides statistics & information on market
size, structure and future market growth. The report intends to provide
cutting-edge market intelligence and help decision makers take sound investment
decisions. Besides, the report also identifies and analyzes the emerging trends
along with essential drivers, challenges, and opportunities in the global educational
toys market.
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