Anti-Counterfeit Packaging Market to Grow with a CAGR of 4.33% through 2028

Growth in research and development activities are expected to drive the Global Anti-Counterfeit Packaging Market growth in the forecast period, 2024-2028.

According to TechSci Research report, “Anti-Counterfeit Packaging Market – Global Industry Size, Share, Trends, Competition Forecast & Opportunities, 2028”, the Global Anti-Counterfeit Packaging Market stood at USD 120.12 billion in 2022 and is anticipated to grow with a CAGR of 4.33% in the forecast period, 2023-2028. The initiatives taken by government based on anti-counterfeit packaging has led to favorable market conditions for the Global Anti-Counterfeit Packaging Market. Several factors contribute to the growth of various anti-counterfeit packaging Market products. In the United States, the United States Patent and Trademark Office (USPTO) has been actively collaborating with various government bodies and the private sector to address the growing concern of counterfeiting. This comprehensive collaboration involves sharing knowledge and expertise to develop future strategies for anticounterfeiting and antipiracy. The primary objective is to ensure that effective measures are in place to protect intellectual property rights and safeguard consumer safety in an increasingly interconnected global marketplace. Furthermore, recognizing the critical importance of combatting counterfeiting, the Department of Defense (DOD) has taken significant steps to leverage existing anti-counterfeit initiatives. Working in close collaboration with its Components and industry partners, the DOD has established comprehensive guidance that incorporates best practices and industry standards. This proactive approach helps to fortify and protect the defense supply base from the infiltration of counterfeit products, ensuring the integrity and reliability of critical defense systems.

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Research and development (R&D) is of utmost importance in the anti-counterfeit packaging market. It enables companies to devise novel technologies and solutions for more effective combat against counterfeiting activities. The scope of R&D encompasses not only the development of new packaging technologies but also the enhancement of existing ones. The focus lies in augmenting the efficacy of anti-counterfeit measures, rendering them increasingly challenging for counterfeiters to reproduce. The Global Anti-Counterfeit Packaging Market is segmented into technology, end user, regional distribution, and company. Based on its end user, the pharmaceutical segment held the largest share in the market. Counterfeiting of drugs has been a persistent social and economic menace over the past several decades, posing serious threats to public health and safety. The rise of counterfeit drugs not only fuels criminal activities but also jeopardizes the quality and efficacy of pharmaceutical products. In response to this alarming issue, the adoption of anti-counterfeiting technologies has gained momentum in the pharmaceutical industry. These advanced technologies, including holograms, RFID (Radio Frequency Identification), and invisible printing, are projected to witness significant growth in pharmaceutical applications. By incorporating these cutting-edge solutions, pharmaceutical companies can enhance their ability to combat drug counterfeiting and ensure the integrity of their products throughout the supply chain.

The growing demand for various anti-counterfeit techniques, such as covert, overt, and track & trace, is driven by the need to detain and prevent the circulation of illegitimate pharmaceutical products worldwide. These techniques not only enable the identification of counterfeit drugs but also facilitate efficient tracking and tracing of products, ensuring that only genuine and safe medications reach patients. In an era marked by inadequate drug regulation and the expansion of international free trade, the deployment of anti-counterfeit technologies in pharmaceutical applications becomes increasingly crucial. By leveraging these innovative solutions, the industry can mitigate the risks associated with counterfeit drugs, safeguard public health, and maintain consumer trust. Overall, the continuous development and adoption of anti-counterfeiting technologies in the pharmaceutical sector are expected to play a pivotal role in combating the global counterfeit drug epidemic, promoting patient safety, and ensuring the delivery of high-quality medications to those in need. Based on region, Asia Pacific segment is expected to grow during the forecast period.

The rapid growth of the food & beverage, pharmaceuticals, clothing & apparel, and consumer electronics industry in the region is expected to drive industry growth over the forecast period. This growth is fueled by several factors, including increasing per capita disposable income, which enables consumers to spend more on these products. Additionally, the region's strong manufacturing sector plays a crucial role in supporting the industry's expansion.

According to World Footwear, Asia's dominance in the global footwear market is evident, with the region accounting for more than half of the worldwide consumption in 2022. This remarkable market share highlights the region's significant influence and consumer demand for footwear. Following closely behind Asia, North America and Europe secure the second and third positions, respectively, in terms of footwear consumption.

These trends underscore the dynamic nature of the industry in the region and emphasize the importance of its continued growth and development.

Major companies operating in Global Anti-Counterfeit Packaging Market are:

• Avery Dennison Corporation
• CCL Industries Inc.
• 3M Company
• E.I. Du Pont De Nemours and Company
• Zebra Technologies Corporation
• Sicpa Holding SA
• AlpVision SA
• Applied Dna Sciences Inc.
• Uflex Limited
• Authentix Inc.

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“Growing application of anti-counterfeit packaging in various end user industries are key drivers of the anti-counterfeit packaging market. Growth in competitive landscape and presence of well-established companies in the market who are dedicated to enhance their productivity of anti-counterfeit packaging with every passing year are anticipated to register an impressive growth to Global Anti-Counterfeit Packaging Market in the forecast period.,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based management consulting firm.

“Anti-Counterfeit Packaging Market By Technology (Mass Encoding, RFID, Tamper Evidence, Hologram, Forensic Markers), By End User (Food & Beverage, Pharmaceutical, Automotive, Electricals & Electronics, Others), By Region, By Competition Forecast & Opportunities, 2018-2028F”, has evaluated the future growth potential of Global Anti-Counterfeit Packaging Market and provides statistics & information on market size, structure, and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Global Anti-Counterfeit Packaging Market.

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