Press Release

Denmark Tire Market to Grow with a CAGR of 3.8% through 2030

The Denmark tire market is growing steadily, driven by EV adoption, digital retail expansion, fleet modernization, and sustainability regulations promoting demand for advanced, durable, and environmentally friendly tire solutions.

 

According to TechSci Research report, “Denmark Tire Market – By Region, Competition Forecast & Opportunities, 2030F”, Denmark Tire Market was valued at USD 339.36 Million in 2024 and is expected to reach USD 424.46 Million by 2030 with a CAGR of 3.8% during the forecast period. The Denmark tire market is navigating a dynamic landscape shaped by evolving consumer behavior, stringent regulatory frameworks, and advancing vehicle technologies. A pivotal force shaping the market is Denmark’s ambitious climate policy, which aims to achieve net-zero emissions by 2045. This has catalyzed a substantial shift toward electric vehicles (EVs), prompting rising demand for low-resistance, durable, and EV-specific tire solutions. As vehicle electrification advances, tire manufacturers are under pressure to innovate in terms of noise reduction, enhanced grip, and longevity to cater to the unique torque and weight dynamics of EVs. Simultaneously, digital transformation in the automotive aftermarket is fostering growth in online tire sales, with consumers increasingly preferring digital platforms for price comparison, product selection, and home-delivery installations. Moreover, the proliferation of shared mobility services and fleet management systems is reshaping the replacement tire cycle, with fleets requiring high-frequency tire replacement and predictive maintenance technologies.

However, the market is also contending with several challenges that impact growth momentum. One major hurdle is the relatively high cost of advanced tires, especially for EVs and commercial fleets, which often deters mid-range consumers and smaller operators. Additionally, supply chain constraints and inflationary pressures have raised raw material and transportation costs, affecting the pricing structure across OEM and aftermarket channels. The regional disparity in tire servicing infrastructure—particularly in remote and rural parts of Denmark—also restricts access to high-quality replacement options, creating inconsistencies in customer experience. Furthermore, Denmark's rigorous environmental regulations surrounding tire disposal and recycling increase compliance costs for vendors and necessitate significant investment in sustainable tire development and circular economy models. Together, these factors create a complex but opportunity-rich environment, where agility, technological innovation, and sustainability practices will define long-term competitiveness in the Danish tire market.

 

 

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The Denmark Tire market is segmented into vehicle type, tire construction, demand category and region.

 Based on vehicle type, the Light Commercial Vehicle (LCV) segment is witnessing the fastest growth in the Denmark tire market, driven by the expansion of e-commerce, logistics, and last-mile delivery services. Vans and small cargo transporters that support courier and retail logistics form a significant portion of LCVs in operation. These vehicles endure intensive usage with high mileage and frequent stops, leading to accelerated tire wear and consistent demand for replacements. Moreover, operators in this segment prioritize durability, fuel economy, and load-carrying capacity when selecting tires, encouraging the adoption of radial tires with reinforced sidewalls. As businesses emphasize operational efficiency and downtime reduction, fleet managers are increasingly opting for branded tires with longer lifespans and performance warranties. The LCV segment is also seeing an influx of electric delivery vans, further stimulating demand for EV-specific tires. Given Denmark’s increasing B2B and B2C delivery activity, this segment is expected to outpace others in growth rate over the next five years.

Based on region, the Southern Region of Denmark, comprising cities like Odense and Esbjerg, is emerging as the fastest-growing region in the tire market. This growth is fueled by industrial expansion, increasing urbanization, and a strong logistics and maritime economy. Odense, in particular, has become a hub for robotics and advanced manufacturing, leading to higher usage of commercial vehicles and industrial fleets. Additionally, the region’s connectivity to Germany and port-based trade encourages sustained operation of heavy and light commercial vehicles, driving robust demand for durable, high-load tires. With rural areas also exhibiting increased vehicle ownership and mobility improvements, there’s a notable rise in both bias and radial tire consumption. The regional government’s support for EV infrastructure and public transport modernization is also contributing to growth in demand for specialized, eco-friendly tires. As a result, the Southern Region is set to outperform other areas in year-on-year growth over the forecast period.

Major companies operating in Denmark Tire market are:

  • Bridgestone Corporation
  • Continental AG
  • Yokohama Rubber Company Limited
  • Hankook Tire & Technology Co., Ltd.
  • Compagnie Générale des Établissements Michelin SCA
  • The Goodyear Tire & Rubber Company
  • Pirelli & C. S.p.A.
  • Sumitomo Rubber Industries Ltd.
  • Toyo Tire & Rubber Co., Ltd.
  • Shandong Wanda BOTO Tyre Co., Ltd.

 

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In recent years, Denmark’s environmental policy agenda—Green Mobility Strategy, sustainability labeling, and circular‑economy frameworks—is encouraging the adoption of eco-design and recycling initiatives in the tire sector . Manufacturers are exploring low-rolling-resistance compounds using recycled rubber and bio-based materials, aligning with consumer eco-sensitivity and regulatory compliance. Pilot projects in tire recycling and retreading aim to extend product life-cycles, reduce landfill waste, and establish domestic circular supply chains. Initiatives incentivizing tire disposal at collection points are emerging, while packaging and logistics adapt to cradle‑to‑cradle principles. Though rollout challenges remain, this trend is set to redefine market expectations, reshape R&D priorities, and foster long-term cost and environmental benefits.” Said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

Denmark Tire Market, By Vehicle Type (Passenger Car, Light Commercial Vehicle, Medium & Heavy Commercial Vehicle, Two Wheelers, OTR), By Tire Construction Type (Radial, Bias), By Demand Category Type (OEM, Replacement), By Region, Competition, Forecast & Opportunities,2020-2030F”, has evaluated the future growth potential of Denmark  Tire market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the Denmark Tire market.

 

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Denmark Tire Market, By Vehicle Type (Passenger Car, Light Commercial Vehicle, Medium & Heavy Commercial Vehicle, Two Wheelers, OTR), By Tire Construction Type (Radial, Bias), By Demand Category Type (OEM, Replacement), By Region, Competition, Forecast & Opportunities, 2020-2030F

Automotive | Jun, 2025

The major drivers for the Denmark Tire Market include increasing vehicle ownership, a focus on safety and performance, and seasonal tire demand due to the country's changing weather conditions.

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