Press Release

Taiwan Tire Market to Grow with a CAGR of 5.97% through 2030

Rising vehicle ownership, increasing demand for replacement tires, and growing focus on premium tire segments are the factors driving the market in the forecast period 2026-2030.

 

According to TechSci Research report, “Taiwan Tire Market – Industry Size, Share, Trends, Opportunity, and Forecast, 2020-2030F”, The Taiwan Tire Market was valued at USD 1.73 Billion in 2024 and is expected to reach USD 2.45 Billion by 2030 with a CAGR of 5.97% during the forecast period.

The Taiwan tire market is navigating a complex phase shaped by shifting consumer preferences, evolving mobility trends, and industry adaptation to new technologies. The surge in multi-vehicle ownership, with individuals increasingly registering both motorcycles and passenger cars, has directly impacted tire replacement cycles and boosted aftermarket demand. Taiwan's growing urban commuting culture, coupled with lifestyle shifts toward personalized mobility, is fueling steady demand for two-wheeler and passenger car tires. The market is also seeing a push from heightened focus on vehicle safety standards, prompting consumers to prioritize tire quality and reliability.

Another key factor shaping the market is the rising influence of digital retail platforms, making tire purchases more accessible and transparent. Online marketplaces and service integrations are enabling consumers to compare prices, check availability, and book installation services with ease, driving competition in both urban and semi-urban areas. Meanwhile, regulatory emphasis on road safety inspections and vehicle maintenance compliance is ensuring a steady replacement cycle for worn-out tires.

 

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Taiwan Tire Market Is Segmented by Vehicle Type, Tire Construction Type, Demand Category, and Region.

​In 2024, the replacement tire segment experienced the fastest growth in Taiwan, outpacing the OEM side due to a surging focus on vehicle upkeep and extended usage. As more vehicle owners retained cars and motorcycles beyond their warranty periods, replacement cycles accelerated, prompting increased tire purchases. Heightened awareness of safety and performance standards spurred regular tire inspection and replacement behavior. Expansion of aftermarket service providers, including mobile fitment services and tire retailers, made replacements more convenient and accessible, reinforcing this growth trend. Increasing preference for all-season and performance tires in the aftermarket further supported segment expansion, as users sought tailored tire solutions suited to diverse driving conditions. The rising complexity and cost of modern vehicles encouraged owners to invest in quality replacement options to preserve performance and safety, contributing significantly to segment growth.

Among regional markets outside the dominant north, the middle region recorded the fastest expansion in replacement demand during 2024. Industrial growth and bustling logistics zones in this central area led to increased commercial vehicle usage, resulting in more frequent tire replacements for trucks and delivery fleets. Passenger vehicle owners, responding to longer commute patterns and seasonal driving, also contributed to aftermarket growth. Well-established service networks in towns and cities across central Taiwan improved access to replacement options and swift turnaround. This central-region surge underscores the replacement segment’s resilience and growth potential across differing mobility landscapes.

Major Market Players Operating in Taiwan Tire Market Are:

  • Bridgestone Corporation
  • Michelin Group
  • The Goodyear Tires & Rubber Company
  • Continental AG
  • Pirelli & C. S.p.A.
  • Yokohama Rubber Company, Limited
  • Hankook Tires & Technology Co., Ltd.
  • Kumho Tire Co., Inc.
  • Sumitomo Rubber Industries, Ltd.
  • Toyo Tire Corporation

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“The Taiwan tire market is quite fascinating right now. We’re seeing a shift where consumers aren’t just buying tires out of necessity they’re looking at performance, safety, and even how the tires fit their daily lifestyle. With more people owning multiple vehicles and the rise of digital platforms making tire purchases easier, the aftermarket is growing stronger. What’s interesting is how the market is balancing between traditional buying behavior and this new wave of tech-driven, informed consumers. It’s a space where demand isn’t just holding steady it’s evolving.”, said Mr. Karan Chechi, Research Director of TechSci Research, a research-based global management consulting firm.

“Taiwan Tire Market – Size, Share, Trends, Opportunity, and Forecast, Segmented By Vehicle Type (Passenger Car, Commercial Vehicle, Two-Wheelers), By Tire Construction Type (Radial, Bias), By Demand Category (OEM, Replacement), By Region, By Competition, 2020-2030F”, assesses the market's future growth potential and provides data on market size, trends, and forecasts. It aims to offer comprehensive market insights, helping decision-makers make informed investment choices. The report also highlights emerging trends, key drivers, challenges, and opportunities in the Taiwan Tire Market.

 

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Taiwan Tire Market – Size, Share, Trends, Opportunity, and Forecast, Segmented By Vehicle Type (Passenger Car, Commercial Vehicle, Two-Wheelers), By Tire Construction Type (Radial, Bias), By Demand Category (OEM, Replacement), By Region, By Competition, 2020-2030F

Automotive | Jul, 2025

Rising vehicle ownership, increasing demand for replacement tires, and growing focus on premium tire segments are the factors driving the market in the forecast period 2026-2030.

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