Europe Nutrition And Supplements Market to Grow with a CAGR of 6.33% through 2029

Rising health consciousness and increasing geriatric population are driving Europe Nutrition And Supplements Market in the forecast period 2025-2029.

According to TechSci Research report, “Europe Nutrition And Supplements Market - By Country, Competition, Forecast & Opportunities, 2019-2029F”, Europe Nutrition and Supplements Market stood at USD 65.05 Billion in 2023 and is expected to grow at a CAGR of 6.33% through 2029.

Europe is undergoing a significant demographic shift with its aging population, impacting various sectors, notably the nutrition and supplements market. As the elderly population grows, there is an increased focus on maintaining health and wellness in later years, driving demand for specialized nutrition and supplements tailored to their needs. 

The aging population, spurred by advancements in healthcare and improved living conditions, faces unique health challenges such as chronic diseases, decreased bone density, cognitive decline, and weakened immune systems. To address these issues, many seniors are turning to targeted nutrition and supplements. Their changing nutritional needs, including higher requirements for vitamins, minerals, calcium, vitamin D, omega-3 fatty acids, and antioxidants, have led to a surge in products designed specifically for them.

Manufacturers and researchers are developing innovative solutions, from nutrient-dense meal replacements to supplements targeting joint health and cognitive function. The market is also seeing a rise in herbal and natural supplements, as seniors increasingly seek alternatives to pharmaceutical drugs. Functional foods, which combine convenience with added nutrition, are becoming popular, as are personalized nutrition solutions enabled by genetic testing. The digital era has further transformed the market, making it easier for seniors to access and purchase products online that meet their specific health needs.

Browse over XX market data Figures spread through XX Pages and an in-depth TOC on "Europe Nutrition And Supplements  Market” 

Europe Nutrition And Supplements Market is segmented based on Product, Consumer Group, Formulation, End Use, Country and Company.

Based on Formulation, the market is divided into Powders, Softgels, Liquid and Others. The Powders segment is expected to witness a rise over the forecast period. This is attributed to the fact that powdered products offer consumers the flexibility to incorporate vital nutrients into their diets without compromising their busy lifestyles. With today's fast-paced world, the ease of preparing a nutritious drink simply by mixing a scoop of powder with water or a preferred liquid has proven to be a game-changer. This level of convenience caters to the needs of individuals looking to maintain a balanced diet while managing hectic schedules.

Based on End Use, the market is divided into Pharmaceutical & Biotechnology Companies, Academic & Research Institutes. The Pharmaceutical & Biotechnology Companies segment is expected to witness a rise over the forecast period. This is attributed to the fact that these companies have a legacy of conducting exhaustive research, clinical trials, and safety assessments for their products. This scientific foundation lends credibility to their foray into the nutrition sector.

Based on Region, Germany emerged as the fastest growing country in the Europe Nutrition And Supplements Market.  Germany boasts one of the strongest economies in Europe, providing its citizens with greater disposable income to spend on health and wellness products, including nutritional supplements. This economic stability fosters a conducive environment for market growth. Germany is home to numerous pharmaceutical and biotechnology companies renowned for their research and innovation in healthcare products. This environment of scientific advancement facilitates the development of cutting-edge nutritional supplements, driving market growth through the introduction of new and improved products.

Major companies operating in Europe Nutrition And Supplements market are:

•         Amway Corporation
•         Bayer AG
•         Sanofi S.A.
•         Abbott laboratories
•         Nestle S.A.
•         Pfizer Inc.
•         General Nutrition Centers, Inc.
•   LivaNova PLC

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"The European nutrition and supplements market is highly competitive, with a plethora of companies vying for consumer attention. Large multinational corporations compete with smaller, more agile startups, creating a landscape where innovation and differentiation are crucial for success. This competition drives companies to constantly improve their products and marketing strategies. The challenge lies in standing out amidst the noise and gaining a competitive edge. Brands that focus on unique value propositions, evidence-based claims, and authentic engagement with consumers are more likely to succeed in this fiercely competitive market.” said Mr. Karan Chechi, Research Director of TechSci Research, a research-based Europe management consulting firm. 

“Europe Nutrition And Supplements Market, By Product (Sports Nutrition, Fat Burners, Dietary Supplements, Functional Foods & Beverages), By Consumer Group (Infants, Children, Adults, Pregnant, Geriatric), By Formulation (Tablets, Capsules, Powders, Softgels, Liquid, Others), By End Use (Pharmaceutical & Biotechnology Companies, Academic & Research Institutes), By Country, Competition, Forecast & Opportunities, 2019-2029F", has evaluated the future growth potential of Europe Nutrition And Supplements  and provides statistics & information on market size, structure, and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Europe Nutrition And Supplements market.”

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