Press Release

Iron Deficiency Anemia Market to Grow with a CAGR of 5.56% through 2028

Rising nutritional fortification and dietary awareness are expected to drive the Global Iron Deficiency Anemia Market growth in the forecast period, 2024-2028.


According to TechSci Research report, “Iron Deficiency Anemia Market – Global Industry Size, Share, Trends, Competition Forecast & Opportunities, 2028”, the Global Iron Deficiency Anemia Market stood at USD 3.01 billion in 2022 and is anticipated to grow with a CAGR of 5.56% in the forecast period, 2024-2028. Iron deficiency anemia (IDA) is a widespread and often underestimated health concern, affecting millions of people globally. It occurs when the body lacks sufficient iron to produce an adequate supply of red blood cells, leading to symptoms such as fatigue, weakness, and pallor. The global iron deficiency anemia market has witnessed significant growth in recent years, driven by various market drivers that have shaped the landscape of diagnostics, treatments, and supportive care measures. One of the primary drivers of the global iron deficiency anemia market is the increasing prevalence of the condition. Iron deficiency anemia is prevalent across all age groups, from infants to the elderly, and can affect both developed and developing countries. Factors such as poor dietary habits, gastrointestinal disorders, and menstrual blood loss contribute to the high incidence of IDA. The growing awareness of this condition among healthcare professionals and the general population has led to more individuals being screened and diagnosed, driving the demand for diagnostic tools and treatments.

The development of sophisticated diagnostic tools has played a pivotal role in the growth of the iron deficiency anemia market. Accurate and timely diagnosis is essential for effective management. Traditional methods like blood tests for hemoglobin and serum ferritin levels have been complemented by advanced techniques such as bone marrow aspiration, iron studies, and genetic testing. These innovations enable healthcare providers to identify the underlying causes of IDA and tailor treatment plans accordingly. Furthermore, point-of-care testing (POCT) devices and home-based test kits have made it easier for patients to monitor their iron status, contributing to early intervention and improved outcomes. Public awareness campaigns and educational initiatives have been instrumental in boosting the global iron deficiency anemia market. Healthcare organizations, government agencies, and non-profit organizations have been actively promoting awareness about IDA, its risk factors, and the importance of regular screenings. These efforts have led to more individuals seeking medical attention for their symptoms and a greater emphasis on preventive measures. As a result, healthcare professionals are better equipped to diagnose and manage IDA effectively.

The aging global population has emerged as a significant driver for the iron deficiency anemia market. Elderly individuals are more prone to IDA due to age-related factors such as decreased iron absorption, chronic diseases, and medication use. As the proportion of elderly people continues to grow, there is a corresponding increase in the demand for iron deficiency anemia management, including iron supplementation, blood transfusions, and erythropoiesis-stimulating agents. Changing dietary habits and lifestyle choices have contributed to an increased risk of iron deficiency anemia. Vegetarian and vegan diets, which omit or limit animal-based sources of iron, can lead to lower iron intake. Additionally, factors like poor nutrient absorption in the gut, as seen in conditions like celiac disease, further exacerbate the problem. The growing popularity of plant-based diets has prompted the development of iron-fortified foods and dietary supplements, which have become key components of IDA management and prevention.


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Innovations in treatment options have expanded the therapeutic arsenal available to healthcare providers, driving the iron deficiency anemia market. Iron supplementation remains a cornerstone of IDA management, with various formulations such as oral iron supplements and intravenous iron preparations. These formulations offer improved tolerability and convenience for patients. Furthermore, erythropoiesis-stimulating agents (ESAs) have been developed to stimulate the production of red blood cells in certain cases, reducing the need for blood transfusions, which are typically reserved for severe cases.


The Global Iron Deficiency Anemia Market is segmented into Therapy Type, Therapy Areas, End User, regional distribution, and company

Based on Therapy Type, the Global Iron Deficiency Anemia Market is segmented into Oral Iron Therapy, Parenteral Iron Therapy, Red Blood Cell Transfusion, Others. Based on the Therapy Type, the Oral Iron Therapy segment emerged as the dominant segment in the global market for Global Iron Deficiency Anemia Market in 2022 Oral Iron Therapy is the most common therapy type for the treatment of Iron Deficiency Anemia (IDA) in the global market. It is often the first-line treatment option for individuals with mild to moderate cases of IDA. Oral iron supplements are widely available, cost-effective, and convenient for patients to use. They come in various forms, including tablets, capsules, and liquid solutions. Patients can typically obtain oral iron supplements with a prescription from a healthcare provider or purchase them over the counter at pharmacies or drugstores in many countries. This accessibility and ease of use make oral iron therapy the preferred choice for initial treatment and prevention of IDA.

Based on Therapy Areas, the Global Iron Deficiency Anemia Market is segmented into Obstetrics and Gynecology, Oncology, Congestive Heart Failure (CHF), Inflammatory Bowel Disease, Renal, and Others. Based on the Therapy Areas, the Obstetrics and Gynecology segment emerged as the dominant player in the global market for Global Iron Deficiency Anemia Market in 2022. Iron deficiency anemia is prevalent among pregnant women due to the increased demand for iron during pregnancy to support the growing fetus. Pregnant women are at a higher risk of developing IDA, making obstetrics a primary area for its diagnosis and treatment. Women with heavy menstrual bleeding are also susceptible to IDA. Gynecologists often diagnose and treat IDA in women with conditions such as menorrhagia (excessive menstrual bleeding), fibroids, or polycystic ovary syndrome (PCOS), which can lead to chronic blood loss. Obstetricians and gynecologists play a crucial role in preventing IDA in pregnant women by recommending iron supplements and monitoring iron levels during prenatal care.

North America emerged as the dominant player in the global Iron Deficiency Anemia Market   in 2022, holding the largest market share. This leadership position can be attributed to several key factors including the region benefits from advanced healthcare infrastructure and a high level of awareness about IDA among both healthcare professionals and the general population. This heightened awareness leads to early diagnosis and prompt treatment, driving market growth. Secondly, continuous advancements in diagnostic technologies, including genetic testing and biomarker identification, are enhancing the accuracy and precision of IDA diagnosis, enabling personalized treatment strategies.


Major companies operating in Global Iron Deficiency Anemia Market are:

  • Daiichi Sankyo Company
  • Novartis AG
  • Rockwell Medical Inc
  • Iron4u Aps
  • AbbVie Inc
  • Sanofi
  • Disc Medicine Inc
  • Pfizer Inc
  • Akebia Therapeutics
  • Keros Therapeutics Inc


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“The Global Iron Deficiency Anemia Market is poised for substantial growth in the coming years, driven by several pivotal factors. Firstly, the rising awareness and proactive healthcare-seeking behavior of individuals, coupled with increased efforts in educational campaigns about IDA, are leading to earlier diagnoses and higher demand for treatments and preventive measures. Additionally, continuous advancements in diagnostic technologies, including genetic testing and biomarker identification, are enhancing the accuracy and precision of IDA diagnosis, enabling personalized treatment strategies. Also, the expansion of healthcare infrastructure, especially in emerging economies, is improving access to diagnostic tools, treatments, and education about IDA, further driving market growth. Besides, nutritional fortification and dietary awareness initiatives are promoting iron-rich diets and fortified foods, reducing the risk of IDA and contributing to market growth..” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based management consulting firm.

Iron Deficiency Anemia Market   - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028 Segmented By Therapy Type (Oral Iron Therapy, Parenteral Iron Therapy, Red Blood Cell Transfusion, Others), By Therapy Areas (Obstetrics and Gynecology, Oncology, Congestive Heart Failure (CHF), Inflammatory Bowel Disease, Renal, Others), By End User (Hospitals & Clinics, Ambulatory Care Centres, Others) By Region and Competition”, has evaluated the future growth potential of Global Iron Deficiency Anemia Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Global Iron Deficiency Anemia Market.


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