Denali Ingredients Expands Further
United States: Denali Ingredients, a supplier of chocolate coatings, fudge
sauces, fudge sauces, powders, fruit variegates, stabilizers, extruded
products, flakes and other ingredients for the dairy, ice cream, bakery and
food service industries, has expanded its 40-year-old facility in New Berlin.
The company invested USD5.5 million
toward a complete re-facing of the exterior façade as well as interior
renovations intended to support Denali’s growth in the United States.
The investment is part of the company’s
USD12 million investment, which it planned for the location. The company has
witnessed a huge increase in its ingredients production in past decade, which
has doubled. It also saw its sales revenue growing three fold and staff also
tripled since Denali first acquired the facility in 2006.
Phase one interior renovations included
a new innovation center to foster research, development and creative flavor in collaboration
with industry partners, as well as a pilot laboratory where Denali is able to
simulate full-scale manufacturing of new concepts. Furthermore, the company plans
to invest another USD6 million in its second phase of expansion over the next
24 months, a move that will add new production capabilities and seed another
40-50 new jobs. These new investments can be attributed to growing demand of
chocolates in the country, which is supported by vast product offerings at
affordable prices.
According to a recent report published
by TechSci Research, “United
States Chocolate Market By Type, By
Age Group, By Point of Sale, Competition Forecast and Opportunities, 2011-2021”; chocolate market in the US
is projected to cross US$ 30 billion by 2021, on account of increasing product
offerings by private label brands at affordable prices coupled with shifting
consumer preference towards chocolates with health benefits. In 2015, US
chocolate market was dominated by countline and seasonal chocolate segments,
which accounted for a cumulative revenue share of around 65% in the country’s
chocolate market. Presence of a wide and organized distribution network of
retail stores and hypermarkets/supermarkets in the country is also contributing
to boosting sales of chocolates in the US, with supermarkets/hypermarkets accounting
for the largest share in 2015.