Hand Blender Market to Grow with a CAGR of 5.4% through 2028
Rise in demand
for cordless hand blenders and the technological advancements are factors
driving the global hand blender market in the forecast period 2024-2028.
According to
TechSci Research report, “Hand Blender Market – Global Industry Size, Share,
Trends, Competition Forecast & Opportunities, 2028”, the Global
Hand Blender Market stood at USD297.20
million in 2022 and is anticipated to grow with a CAGR of 5.4% in the forecast
period, 2024-2028. The global hand blender market has witnessed steady growth
due to its versatility, convenience, and suitability for modern lifestyles.
Hand blenders, also known as immersion or stick blenders, have become essential
kitchen tools for blending, pureeing, chopping, and whisking. Key drivers
include changing consumer dietary habits, urbanization, technological
advancements, and sustainability concerns. The market is marked by intense
competition, quality and durability considerations, safety issues, and the need
for consumer education. Notable trends include smart technology integration,
eco-friendly designs, multi-functionality, and customization. North America
dominates the market, driven by a strong food culture and tech-savvy consumers.
Commercial and cordless segments are also showing significant growth.
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The global hand
blender market has been positively impacted by changing consumer lifestyles and
dietary habits. As more individuals seek healthier eating options and
prioritize homemade meals, hand blenders have emerged as a valuable kitchen
companion. Their ability to quickly blend smoothies, soups, sauces, and other
nutritious dishes aligns with the growing health-consciousness among consumers.
Additionally, busy lifestyles often leave individuals with limited time for
meal preparation, making the convenience of hand blenders a key selling point.
Urbanization
trends have contributed significantly to the popularity of hand blenders. In
metropolitan areas, living spaces are often smaller and more compact, leaving
limited room for bulky kitchen appliances. Hand blenders, with their compact
design and space-saving characteristics, offer a practical solution. They can
be easily stored in small kitchens, making them an ideal choice for urban
dwellers who value efficiency and functionality in their cooking equipment.
Additionally,
the hand blender market has seen notable technological advancements in recent
years. Manufacturers are integrating innovative features into their products to
enhance performance and user experience. Variable speed settings, turbo
functions, and ergonomic designs have become standard features, allowing users
to achieve precise results while minimizing effort. The introduction of
rechargeable batteries in some models has eliminated the need for cords,
enhancing portability and convenience.
Furthermore,
smart technology integration is an emerging trend in the hand blender market.
Manufacturers are exploring ways to connect hand blenders to smartphone apps,
enabling users to access recipes, control blending settings remotely, and
receive real-time feedback on their culinary creations. These technological
enhancements not only improve the utility of hand blenders but also cater to
tech-savvy consumers seeking innovative kitchen solutions.
The global Hand
Blender market is segmented into product type, application, sales channel,
regional distribution, and company.
Based on product
type the market is segmented into corded and cordless.
Based
on application the market is further segmented into residential, commercial.
The
residential sector dominates the global hand blender market, accounting for the
majority of sales. Hand blenders are immensely popular among households
worldwide due to their versatility and convenience in everyday cooking. They
cater to various kitchen tasks, including blending, pureeing, and whipping,
making them essential tools for home cooks. The residential segment is driven
by changing dietary preferences, urban living, and a growing interest in
healthy, homemade meals. While commercial and cordless hand blenders are on the
rise, the residential market remains the primary segment, reflecting the
widespread adoption of these handy kitchen appliances in households across the
globe.
Based
on sales channel the market is segmented into hypermarkets/supermarkets,
online, multi branded stores, and others (direct sales, etc.).
Based
on region the market is segmented into five regions Asia Pacific, North
America, Europe, Middle East & Africa, and South America.
Major companies
operating in Global Hand Blender Market are:
- BSH Home
Appliances Group
- Braun GmbH
- Panasonic
Corporation
- Breville USA,
Inc.
- Whirlpool
Corporation
- Smeg S.p.a.
- Wonderchef Home
Appliances Pvt. Ltd
- Newell Brands
- Koninklijke
Philips N.V.
- Iris Ohyama Inc.
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“The global hand
blender market is experiencing growth driven by consumer preferences for
versatile and convenient kitchen appliances. Hand blenders, also known as
immersion blenders, have become essential tools for various food preparation
tasks. They cater to changing dietary habits, urban living, and sustainability
concerns. Competition, quality, safety, and consumer education are challenges
that the market faces. Prominent trends include smart technology integration,
eco-friendly designs, multi-functionality, and customization. North America
dominates the market due to its strong food culture and technological adoption.
The commercial and cordless segments are also growing rapidly, meeting the
demands of professional kitchens and consumer mobility.,” said Mr. Karan
Chechi, Research Director with TechSci Research, a research-based management
consulting firm.
“Hand Blender
Market By Product Type (Corded and Cordless), By Application (Residential,
Commercial), By Sales Channel (Hypermarkets/Supermarkets, Online, Multi Branded
Stores, and Others (Direct Sales, etc.)), By Region, By Competition Forecast
& Opportunities, 2018-2028F”, has evaluated the future growth
potential of global hand blender market and provides statistics &
information on market size, structure, and future market growth. The report
intends to provide cutting-edge market intelligence and help decision makers
take sound investment decisions. Besides, the report also identifies and
analyzes the emerging trends along with essential drivers, challenges, and
opportunities in the global hand blender market.
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