Press Release

Rice-based Products Market to Grow with a CAGR of 6.42% through 2028

Increasing health consciousness and increasing demand for gluten free products are driving the Global Rice-based Products Market in the forecast period 2024-2028.


According to TechSci Research report, “Rice-based Products Market – Global Industry Size, Share, Trends, Competition Forecast & Opportunities, 2028”, the Global Rice-based Products Market stood at USD 192.12 million in 2022 and is anticipated to grow with a CAGR of 6.42% in the forecast period, 2024-2028. The Global Rice-based Products Market is a dynamic and evolving industry shaped by various factors, including consumer preferences, dietary trends, and economic influences. This market encompasses a wide range of products, from traditional staples like rice and rice flour to innovative snacks, gluten-free alternatives, and even plant-based dairy products. Here, we will delve into five key aspects of the Global Rice-based Products Market.


The market for rice-based products is incredibly diverse, catering to a wide array of consumer needs and preferences. It includes staple foods like white and brown rice, rice flour, and rice bran oil, which have long been dietary staples in many regions. Additionally, there is a growing demand for gluten-free alternatives, making rice-based products like rice noodles, rice cakes, and rice-based snacks increasingly popular among individuals with celiac disease or gluten sensitivities. The versatility of rice as an ingredient has also given rise to innovative products like plant-based rice milk, rice-based yogurt, and rice-based protein powders, addressing changing dietary trends and preferences.


The health and wellness trend has strongly influenced the Global Rice-based Products Market. Rice, particularly brown rice, is perceived as a healthier alternative to some other grains due to its lower glycemic index and higher fiber content. Consumers are becoming more health-conscious, seeking foods that offer nutritional benefits and align with specific dietary choices, such as vegan, vegetarian, or gluten-free diets. This has led to increased consumption of rice-based products as consumers opt for healthier snacks, gluten-free pastas, and plant-based dairy alternatives.


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Changing lifestyles and busy schedules have driven the demand for convenient, ready-to-eat rice-based products. Rice cakes, microwaveable rice bowls, and rice-based snacks have become popular choices for consumers seeking quick and easy meal solutions. These products cater to modern consumers who prioritize convenience without compromising on nutrition. The appeal of ready-to-eat rice-based options is further amplified by the wide variety of flavors and seasonings available, making them suitable for both traditional and international cuisines.


The Asia-Pacific region remains a dominant player in the Global Rice-based Products Market, given its extensive rice production and cultural significance. However, other regions, including North America and Europe, are experiencing steady growth due to the increasing popularity of gluten-free and healthier food options. In these regions, rice-based products have transcended their traditional culinary boundaries and are now embraced by consumers looking for diverse and nutritious alternatives.


Sustainability and ethical considerations are gaining prominence in the rice-based products market. Concerns about environmental impact, water usage in rice cultivation, and responsible sourcing practices are influencing consumer choices. This has led to a growing demand for rice-based products produced using sustainable methods and packaged in eco-friendly materials. Companies are responding by adopting more transparent supply chain practices and implementing sustainable production processes to meet the expectations of environmentally conscious consumers.


In conclusion, the Global Rice-based Products Market is evolving to meet the changing needs and preferences of consumers worldwide. Its diversity, health-conscious focus, convenience options, global and regional dynamics, and sustainability considerations all contribute to its growth and adaptation in an increasingly health-conscious and environmentally aware consumer landscape. As consumer preferences continue to evolve, the market will likely see further innovation and expansion in the years to come.


The Global Rice-based Products Market is segmented into product, distribution channel, regional distribution, and company.

Based on product the market is segmented into rice snacks, rice noodles, rice puddings, rice cakes, and others. The Global Rice-based Products Market has seen a significant surge in demand for rice noodles in recent years. Rice noodles are gaining popularity due to their gluten-free nature and versatility in various cuisines. As awareness of dietary restrictions and health-conscious choices grows, consumers are increasingly turning to rice noodles as a safe and healthier alternative to wheat-based noodles. Their adaptability to various cooking styles, including stir-fries and soups, makes them a sought-after choice, contributing to their rising demand in the global market.


Based on distribution channel the market is segmented into offline and online.


Based on region the market is segmented into five regions, North America, Europe, Asia Pacific, Middle East & Africa, and South America.


Major companies operating in Global Rice-based Products Market are:

  • Thai President Foods Public Company Limited.
  • Nona Lim, LLC.
  • Annie Chun's, Inc.
  • Lotus Foods Inc.
  • Element Snacks
  • Ricegrowers Limited
  • Kameda Seika Co., Ltd.
  • The Quaker Oats Company
  • Sanorice
  • Ottogi Corporation., Ltd


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“Availability of innovative rice-based snacks is a significant trend that is expected to have an impact on growth over the forecasted period. Growing demand for plant-based and vegan alternatives, increasing health consciousness, and rising demand for ready-to-eat foods will positively impact the Global Rice-based Products Market. Due to the wide range of products available to meet specific needs of, as well as the growing popularity of the online sales channel, the market is growing at impressive rate through projected period,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based management consulting firm.


Rice-based Products Market By Product (Rice Snacks, Rice Noodles, Rice Puddings, Rice Cakes, Others), By Distribution Channel (Offline, Online), By Region, By Competition Forecast & Opportunities, 2018-2028F”, has evaluated the future growth potential of Global Rice-based Products Market and provides statistics & information on market size, structure, and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Global Rice-based Products Market.


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Rice-based Products Market By Product (Rice Snacks, Rice Noodles, Rice Puddings, Rice Cakes, Others), By Distribution Channel (Offline, Online), By Region, By Competition Forecast & Opportunities, 2018-2028

Consumer Goods and Retail | Sep, 2023

Increasing health consciousness and increasing demand for gluten free products are driving the Global Rice-based Products Market in the forecast period 2024-2028.

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