Safari Tourism Market to Grow with a CAGR of 5.44% through 2028
The global safari tourism market is driven by increasing disposable
income, rise in the middle and upper-class expenditure, rising micro trips, and
growing tourism all over the globe.
According to the TechSci Research report, “Safari Tourism Market – Global Industry Size, Share, Trends, Competition,
Opportunity, and Forecast, 2018-2028F”, the Global Safari Tourism
Market stood at USD30.24 billion in 2022 and is anticipated to grow with a CAGR
of 5.44% in the forecast period, 2024-2028. The Safari Tourism market has been
experiencing substantial growth in recent years, driven by Increased disposable
income, more interested in wildlife and nature conservation, advances in
technology have made it easier and more affordable to travel to remote areas, increasing
the popularity of safari tourism on social media, etc.
Safari tourism is a type of tourism that involves visiting wildlife
areas in their natural habitat. Safaris can be taken in a variety of places,
including Africa, Asia, and South America. The most popular safari destinations
are in Africa, where tourists can see animals such as lions, elephants, and
zebras. The market for safari tourism is expected to continue to grow in the
coming years. This is due to a number of factors, including the increasing
disposable income of people, the growing interest in wildlife, and the advances
in technology.
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in-depth TOC on "Global
Safari Tourism Market.”
One of the primary factors driving the global increase in safari tourism
is the growing demand for authentic and immersive travel experiences. Modern
travelers seek more than just sightseeing; they crave meaningful interactions
with the natural world and local cultures. Safaris offer an unparalleled
opportunity to witness wildlife in their natural habitats, fostering a profound
connection with the environment. The chance to observe majestic animals such as
lions, elephants, and giraffes up close creates indelible memories and a deep
appreciation for the wonders of the natural world.
Safari experiences also provide travelers with opportunities for
cultural immersion and interactions with local communities. These authentic
encounters allow tourists to gain insights into different ways of life,
fostering cross-cultural understanding and respect. As travelers increasingly
prioritize meaningful and transformative experiences over passive tourism,
safari tourism is uniquely positioned to meet this demand for authenticity.
The global increase in environmental awareness and the urgent need for
wildlife conservation has contributed significantly to the growth of safari
tourism. Travelers are becoming increasingly conscious of their ecological
footprint and are drawn to tourism options that prioritize sustainability and
conservation. Many safari operators and lodges are actively involved in
conservation efforts, contributing to the protection of endangered species and
the preservation of delicate ecosystems. Safari tourism also serves as an
educational platform, raising awareness about the importance of conservation
and environmental stewardship. Travelers who embark on safaris often return
home as ambassadors for wildlife and habitat preservation, advocating for
responsible travel practices and supporting conservation organizations.
The global safari tourism market has evolved significantly to cater to a
wide range of preferences beyond traditional game drives. Today, safari
enthusiasts can choose from an array of experiences, including walking safaris,
hot air balloon rides, birdwatching, and cultural interactions with local
communities. This diversification ensures that safaris are not limited to a
particular type of traveler but can be tailored to suit a variety of interests
and adventure levels, expanding their appeal.
The inclusion of various activities and experiences allows travelers to
customize their safari itineraries, ensuring that they can pursue their
specific interests and passions. Whether it's tracking big cats, photographing
wildlife, or exploring diverse landscapes, the diverse range of safari
offerings attracts a broader and more diverse audience of travelers.
The global safari tourism market is segmented based on tourism type,
type, booking mode, and region.
Based on the type, the market is segmented into friends, families,
couples, solos based on type. Among these, Couples accounted for largest market
share of the safari tourism market's revenue in 2022, making up the greatest
revenue share. A romantic safari can be equally enjoyable, comfortable, and
full of interesting experiences while also being reasonably priced.
Based on region, the market is segmented into North America, Europe,
Asia Pacific, Middle East & Africa, and South America. Among these, North
America held largest market share of the global market for Safari Tourism. This
is due to the high disposable wealth of its citizens, which allows them to
travel frequently and partake in novel activities.
Major companies operating in the global safari tourism market are:
- Wilderness
Safaris
- Thomas Cook Group
- Singita
- Scott Dunn
- Rothschild
Safaris
- Travcoa &
Beyond
- Abercrombie &
Kent Ltd.
- Gamewatchers
Safaris
- Backroads
- TUI Group
- Roca
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“The Safari Tourism market has been experiencing substantial growth in
recent years. Safari tourism is a rapidly growing segment of the global travel
industry, driven by a combination of factors that appeal to travelers seeking
unique and authentic experiences in the natural world. As the world becomes
more interconnected and travelers increasingly prioritize sustainability and
adventure, the safari tourism market continues to expand.” said Mr. Karan
Chechi, Research Director with TechSci Research, a research-based global
management consulting firm.
“Safari
Tourism Market By Tourism Type (Adventure Safari, Private Safari, Others), By
Type (Friends, Families, Couples, Solos), By Booking Mode (Direct Booking,
Agents and Affiliates Account, Marketplace Booking), By Region, By Competition Forecast & Opportunities, 2018-2028F, has evaluated the future growth potential of the safari tourism market
globally and provides statistics and information on market structure, size,
share, and future growth. The report provides cutting-edge market intelligence
and helps decision-makers to make sound investment decisions. Besides, the
report also identifies the emerging trends along with essential drivers,
challenges, and opportunities present in the market of safari tourism globally.
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