Vietnam Table Mounted Water Purifiers Market is expected to grow with a CAGR of 9.33% through 2029

The Vietnam table mounted water purifiers market is experiencing steady growth driven by the increasing consumer awareness and compact and modern designs in the forecasted period.

According to TechSci Research report, “Vietnam Table Mounted Water Purifiers Market – By Region, Competition, Forecast & Opportunities, 2029F”, Vietnam table mounted water purifiers market was valued at USD 300.93 million in 2023 and is expected to reach USD 513.93 million with a CAGR of 9.33% during forecast period.  The Vietnam table-mounted water purifiers market has witnessed remarkable growth and transformation in recent years, driven by a confluence of factors ranging from increased awareness of water contamination issues to evolving consumer preferences for health and convenience. This dynamic industry segment reflects both the socio-economic landscape of Vietnam and the changing paradigms in how people access and consume clean drinking water. With the growing awareness about waterborne contaminants, pollutants, and health risks associated with tap water has heightened the demand for effective purification solutions. As consumers become more conscious of the potential dangers of consuming untreated water, the market for table-mounted water purifiers has experienced a surge in demand. Increasing health consciousness among consumers has prompted a shift towards proactive measures to maintain well-being. Purified water is seen as an essential component of a healthy lifestyle, driving the adoption of water purifiers that not only remove contaminants but also retain beneficial minerals. Urbanization trends in Vietnam have led to smaller living spaces, especially in urban areas. Compact table-mounted purifiers offer an ideal solution for addressing space constraints while ensuring access to clean drinking water. Manufacturers have integrated innovative technologies into table-mounted water purifiers. These advancements encompass multi-stage filtration, ultraviolet (UV) disinfection, and intelligent attributes like real-time monitoring and mobile application controls. These features have become standard offerings, elevating the allure and operational capabilities of these appliances.

While the Vietnam table-mounted water purifiers market holds immense potential, it also faces challenges. These include the need for consumer education about water quality, affordability concerns, competition, and regulatory compliance. However, the trajectory remains positive as market players continue to innovate and adapt to changing consumer preferences. As technology advances, urbanization persists, and health consciousness grows, the demand for convenient and effective water purifiers is expected to further drive the market's growth in Vietnam.

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The Vietnam Table Mounted Water Purifiers market is segmented based on price, technology, sales channel, and region. 

Based on price, the market is segmented into low, medium, and high. Among these, the medium price segment is the fastest growing segment. Positioned between affordability and premium offerings, this segment strikes a balance that resonates well with a diverse range of consumers. As urbanization and disposable incomes rise, there's a growing demand for mid-priced purifiers that offer both quality and value. Consumers are increasingly willing to invest in effective purification solutions that align with their health-conscious lifestyles. Manufacturers have recognized this trend and are introducing innovative products within the medium price range, equipped with advanced filtration technologies and user-friendly features.  Based on sales channel, the market is segmented into direct sales, multi branded Stores, online and others (hypermarket/supermarket, exclusive Stores, etc.) Particularly, the online sector commands a significant majority of the market share, primarily attributed to the extensive array of brands accessible through established retail outlets. However, it is noteworthy that online sales channels are poised for considerable expansion during the projected period, particularly in the aftermath of the COVID-19 pandemic. This anticipated growth is underpinned by the escalating prevalence of smartphones and the ease associated with online payments and doorstep delivery. As consumer behaviors adapt to the digital landscape, the online segment is positioned for a noteworthy surge, reshaping the market dynamics and aligning with the evolving preferences and conveniences of modern buyers.

Key market players operating in the Vietnam table mounted water purifiers market include:

• Karofi Group Joint Stock Company
• The Kangaroo Group
• SUNHOUSE Group Joint Stock Company
• A.O. Smith Vietnam Company Limited
• Carpa Vietnam Trade Joint Stock Company (Coway)
• Unilever Vietnam International Company Limited
• Water Supply and Sewerage Technology Development Joint Stock Company (HTECH)
• 3M Vietnam Co., Ltd
• BMS Water Import Company Limited 
• DuPont Vietnam Limited 

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“The Vietnam table-mounted water purifiers market has seen a significant growth driven by factors such as increased awareness of water contamination risks, urbanization, and a heightened focus on health and wellness. Sustainability and eco-friendliness are emphasized, aligning with the eco-conscious consumer mindset. The rise of e-commerce has transformed how consumers access these products, while government initiatives and regulations underscore the importance of clean drinking water. Despite challenges such as affordability and consumer education, the market's positive trajectory is evident as it continues to cater to evolving preferences and demands for convenient, effective, and health-conscious water purification solutions”, said Mr. Karan Chechi, Research Director of TechSci Research, a research-based global management consulting firm.

“Vietnam Table Mounted Water Purifiers Market By Price Segment (Low, Medium, High), By Technology (RO, UF, NF, and Others), By Sales Channel (Direct Sales, Multi Branded Stores, Online, and Others (Hypermarket/Supermarket, Exclusive Stores, etc.), By Region, Competition Forecast & Opportunities, 2019-2029F", has evaluated the future growth potential of the Vietnam table mounted water purifiers market globally and provides statistics and information on market structure, size, share, and future growth. The report provides cutting-edge market intelligence and helps decision-makers to make sound investment decisions. Besides, the report also identifies the emerging trends along with essential drivers, challenges, and opportunities present in the market of Vietnam table mounted water purifiers.

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