Press Release

Latin America Two-Wheeler Market to be Led by Motorcycles through 2028

The major drivers for the Latin America Two-Wheeler Market include the need for efficient urban mobility solutions due to congestion, the rising middle class seeking affordable transportation options, a growing youth population attracted to motorcycles for lifestyle and convenience, and government initiatives promoting eco-friendly and sustainable transportation.

According to TechSci Research report, “Latin America Two-Wheeler Market – By Region, Competition, Forecast & Opportunities, 2028,” the Latin American two-wheeler market's growth is being fueled by several factors. These include the rising urbanization rates, growing demand for cost-effective means of transportation, and escalating fuel prices. Additionally, the increasing adoption of electric two-wheelers, driven by environmental concerns and governmental incentives, is also propelling the market forward.

In recent years, Latin America's two-wheeler market has witnessed remarkable growth, driven by various factors. Motorcycles and scooters have emerged as indispensable components of the region's transportation ecosystem, primarily owing to their affordability, exceptional fuel efficiency, and unparalleled convenience. These vehicles have not only provided cost-effective mobility solutions but have also contributed to reducing traffic congestion and promoting sustainable transportation practices. With their agile maneuverability and ability to navigate through narrow streets, motorcycles and scooters have become the preferred choice for commuters, enabling them to reach their destinations swiftly. The increasing popularity of two-wheelers in Latin America signifies a significant shift in transportation trends and highlights the evolving needs and preferences of the population. As this trend continues, the two-wheeler market is poised to play a crucial role in shaping the future of mobility in the region.

The market's growth is underpinned by numerous factors, including improving economic conditions, rising urbanization, and a growing middle-class population. These factors have led to an increase in disposable income, enabling more and more consumers to afford two-wheelers.

Brazil, Mexico, and Argentina are the leading markets for two-wheelers in Latin America. Among them, Brazil stands out as the undisputed leader, with millions of motorcycles navigating its roads. The prevalence of two-wheelers in these countries can be attributed to their practicality and efficiency as a means of transportation, particularly in the face of heavy traffic and narrow roads. The convenience and affordability of two-wheelers have made them a popular choice for commuters, enabling them to navigate crowded urban areas with ease and flexibility. Furthermore, the cultural affinity towards motorcycles has also contributed to their widespread adoption, with many embracing the freedom and thrill that comes with riding on two wheels. Consequently, the two-wheeler market continues to thrive in these nations, providing a reliable and cost-effective solution for daily commuting needs.

However, the market for two-wheelers also faces several challenges. One of the major concerns is the high rate of theft and accidents associated with these vehicles, which often results in increased insurance costs for owners. Furthermore, in certain parts of the region, the inadequate road infrastructure can discourage potential buyers from considering two-wheelers as a viable transportation option. These factors highlight the need for comprehensive solutions to address the security and safety issues, as well as improvements in the overall road network to make two-wheelers a more appealing choice for consumers.

Despite these challenges, the industry sees promising opportunities ahead. Electric two-wheelers, such as e-bikes and e-scooters, are gaining traction as people are increasingly prioritizing sustainability and actively seeking ways to reduce carbon emissions. The convenience, affordability, and eco-friendly nature of these vehicles have contributed to their increasing popularity. Additionally, the advancements in battery technology have improved their range and performance, making them more practical and appealing to a wider audience. As urban areas continue to grow and congestion becomes a major concern, electric two-wheelers offer a practical and efficient solution for commuting, providing an alternative to traditional modes of transportation. With their numerous advantages and growing market demand, the future looks bright for the electric two-wheeler industry.


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Moreover, the rise of shared mobility platforms presents another exciting opportunity for growth. In recent years, services like bike-sharing or scooter-sharing have gained tremendous popularity in cities across Latin America. This growing trend not only reflects a shift in consumer behavior but also highlights the increasing demand for more flexible and on-demand transportation options. As urban dwellers seek convenient and eco-friendly alternatives to traditional modes of transportation, these innovative shared mobility services have emerged as a convenient and sustainable solution. By providing easy access to bikes or scooters, these platforms empower individuals to navigate through bustling city streets with ease, reducing traffic congestion and promoting a greener environment. With the convenience and affordability, they offer, it's no wonder that shared mobility services have become an integral part of urban life in many Latin American cities.

In terms of outlook, the Latin American two-wheeler market is expected to continue its upward trajectory. Driven by evolving consumer needs, technological advancements, and favorable government policies, the future of the two-wheeler industry in Latin America certainly appears to be on the fast track.

The Latin America Two-Wheeler Market is analyzed based on vehicle type, Propulsion type, and by region. Based on the vehicle type the market is segmented into Scooter/Moped, and Motorcycle. Based on the propulsion type the market is divided into ICE and electric.

Key market players in the Latin America Two-Wheeler market include:

  • Honda de México S.A. de C.V.
  • Motomel S.A.
  • Suzuki Motor Corporation
  • Yamaha Motor de México SA de C.V.
  • Zanella Hnos & Cia SACIFI.
  • TVS Motor México
  • Bajaj Auto Limited
  • Shineray Do Brasil SA

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“The expansion of the two-wheeler market in Latin America can be attributed to multiple key drivers. Urbanization trends, a surging need for affordable mobility options, and climbing fuel costs are all contributing factors. Moreover, the growing preference for electric two-wheelers, spurred by eco-consciousness and government stimulus, is further accelerating the market's growth trajectory. Thus, all these factors are going to lead the two-wheeler market in Latin America during the forecast year.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.    

Latin America Two-Wheeler Market, By Vehicle Type (Scooter/Moped, Motorcycle), By Propulsion Type (ICE and Electric), By Country, By Company, Forecast & Opportunities, 2028 has evaluated the future growth potential of two-wheeler market in Latin America and provides statistics and information on market structure, size, share and future growth. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities present in the Latin America Two-Wheeler market.   

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The major drivers for the Latin America Two-Wheeler Market include the need for efficient urban mobility solutions due to congestion, the rising middle class seeking affordable transportation options, a growing youth population attracted to motorcycles for lifestyle and convenience, and government initiatives promoting eco-friendly and sustainable transportation.

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