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Herbal Sleep Aid Supplement Market to Grow at a High CAGR through 2028

Increasing sleep disorders and availability of personalized sleep aid supplements is expected to boost the global herbal sleep aid supplement market growth in the forecast period, 2024-2028.

According to TechSci Research report, Herbal Sleep Aid Supplement Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018–2028F, the global herbal sleep aid supplement market is anticipated to grow with a high CAGR in the forecast period, 2024-2028. The herbal sleep aid supplements are becoming increasingly popular as an alternative to traditional chemical sleeping pills for several reasons. One of the main reasons for people preferring herbal sleep supplements over pharmaceutical drugs is because they are made from natural ingredients such as herbs, roots, and plants. People are often concerned about the potential side effects of chemical drugs and prefer a more natural approach to health and wellness. Herbal sleep supplements are considered to have fewer side effects than chemical drugs. While chemical drugs can cause drowsiness, dizziness, and other side effects, herbal sleep supplements are often gentle on the body and can help promote relaxation and restful sleep without causing adverse effects. Another benefit of herbal sleep supplements is that they are non-habit forming. Unlike chemical drugs, which can be addictive and can lead to dependence, herbal sleep supplements can be taken on a regular basis without causing dependency. Herbal sleep supplements are widely available both in online and offline stores including supermarkets as these are not approved by FDA and does not require any prescription for buying, making them more accessible to people who may not have access to healthcare or who prefer to take a more natural approach to their health.

Many people who take herbal sleep supplements view it as part of a broader approach to health and wellness. With changing lifestyle and lower physical activity people are becoming more prone to sleep disorders. Insomnia is one of the most prevalent sleeping disorders among all age group due to a variety of factors, including stress, anxiety, depression, and certain medications. Insomnia can have a significant impact on a person's physical and mental health, leading to fatigue, irritability, and difficulty concentrating during the day.

Restless leg syndrome is another neurological disorder characterized by an uncontrollable urge to move the legs during periods of rest or inactivity. This can make it difficult to fall asleep or stay asleep and can lead to daytime fatigue, irritability, and other symptoms. Restless Leg Syndrome can be caused by a variety of factors, including genetics, pregnancy, and certain medications. People suffering from restless leg syndrome are inclined towards using herbal supplements for sleep to avoid any long-term medication.

An estimated 50 to 70 million Americans struggle with a chronic sleep or wakefulness condition, which makes it difficult for them to function normally and has a negative impact on their health and longevity. Numerous negative health impacts, such as an elevated risk of hypertension, diabetes, obesity, depression, heart attack, and stroke, have been linked to the cumulative long-term effects of sleep disturbances and sleep deprivation. Although clinical activity and scientific prospects in the subject are growing, the Institute of Medicine (IOM) Committee on Sleep Medicine and Research concluded that, given the severity of the burden, awareness among the general public and healthcare professionals is low for the healthy alternative of sleeping pills and usually neglect the symptoms of sleeping disorders to avoid visiting hospitals. Although, the rise in the use of melatonin has surged in the past few years in the United States. Products that help people sleep are in high demand. Consumers are still looking for all-natural sleep aids. Consumer attention has remained on health and wellness routines, such as sleep schedules. As part of a multistep sleep solution tailored to their requirements, consumers are investing in pillows, sleep masks, sleep applications, and sleep supplements. Sleep is recognized as essential to overall wellness. Overall, health and wellbeing are more important than ever, and a holistic approach to health is becoming more popular. It is not surprising that sleep has swiftly become a crucial area of focus for personal health given that sleep disorders impact 50-70 million Americans on average. Natural treatments and sleep aids are becoming increasingly popular among consumers. According to the Life Extension survey, 82% of American customers were interested in vitamins and supplements that could boost sleep quality.

People are drawn to herbal products that not only promote restful sleep but also have other positive health impacts. Particularly first-time supplement consumers who may know less about individual ingredients, prefer to purchase for an overall health requirement, and find multifunctional supplements more practical to take over multi products for different purposes. There is a demand for supplements that deal with sleep issues as well as sleep deprived related health issues. An excellent illustration of this development is the inclusion of elderberry in sleep aids, especially for customers looking for supplements that increase immunity. The same trend is being observed by other supplement companies. For example, OLLY just introduced muscular recovery sleep, which promotes restful sleep as well as reduces muscular pain brought on by extraneous exercise. The Sleepy Chocolate bar from The Functional Chocolate Company was recently introduced in the market which contains chamomile, valerian, lavender, lemon balm, magnesium, and melatonin. People of all ages take nighttime teas on a regular basis, in addition to more conventional medicines and tinctures, all over the world. More startup companies are emerging with introducing herbal alternatives of sleeping pills in the form of gummies or tea bags which can be taken on a daily basis and is accessible to all the people without any use of prescription. Overall, the demand for herbal sleep supplements is driven by a growing interest in natural and holistic approaches to health and wellness, as well as concerns about the potential side effects and dependency associated with traditional chemical sleeping pills.

Browse over XX market data Figures spread through XX Pages and an in-depth TOC on "Global Herbal Sleep Aid Supplement Market


The global herbal sleep aid supplement market is segmented based on product, form, distribution channel, end user, regional distribution, company, and region.

Based on product, the market is segmented into melatonin, chamomile, valerian, lavender, tryptophan, and others. The melatonin segment is expected to dominate the market of global herbal sleeping aid supplement market because the most popular natural sleep aid is by far melatonin. Sleep induction and maintenance using melatonin have been proven to be quite successful in both children and adults. Melatonin pills have become a popular sleep aid, particularly in cases where the melatonin cycle is disturbed, such as during jet lag. Several researches suggest that melatonin increases daytime sleep quality and duration. Melatonin may enhance the general quality of sleep in those with sleep problems. Particularly, melatonin lengthens the total amount of sleep time and shorten the time it takes people to fall asleep, also known as sleep latency.

Based on end user, the market is segmented into adults, geriatric, and children. The adult segment dominated the market as changing lifestyle and increasing prevalence of sleep disorders are more common among the adult population. According to national health interview survey conducted by CDC, in 2020, 8.4% of adults used sleeping pills every day or most days in a month to help them fall asleep or remain asleep. People are looking for herbal alternatives to avoid pills which have many side effects and are available, only on prescription.

Major companies operating in Global Herbal Sleep Aid Supplement Market are:

  • Nature Made (Pharmavite LLC)
  • Zenwise Health LLC
  • Vicks ZzzQuil (P&G)
  • Source Naturals, Inc.
  • Natrol Inc.
  • Unived
  • Gaia Herbs Inc.
  • Enzymatic Therapy, Inc.
  • Thorne Research, Inc.
  • GNC Inc.

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“The demand for natural sleep aids is on the rise as more people are becoming concerned about the side effects of prescription sleep aids. As people have become more health-conscious and seek out natural alternatives, the market for herbal sleep aid supplements is likely to grow. As more research is conducted about the benefits of herbal sleep aids, and more healthcare providers become familiar with them, an increased awareness and acceptance of these products can drive the market and is likely to result in increasing demand for herbal sleep aids. Herbal sleep supplements are often less expensive than prescription drugs, making them a more accessible option for people. This cost-effectiveness is likely to be a significant factor driving the growth of the global market for the herbal sleep aid supplements.,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based management consulting firm.

“Herbal Sleep Aid Supplement Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028 Segmented By Product (Melatonin, Chamomile, Valerian, Lavender, Tryptophan, and Others), By Form (Capsules, Tablets, Powder, Soft Gels, and Liquid), By Distribution Channel (Pharmacies & Drug Stores, Online, and Supermarkets), By End User (Adults, Geriatric, and  Children), By Region and Competition”, has evaluated the future growth potential of Global Herbal Sleeping Aid Supplement Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Global Herbal Sleep Aid Supplement Market.

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