Client: A Multinational consumer goods company, headquartered in Asia.
Challenge/Business Requirement
- Establish a presence in the Russia and New Zealand markets through a network of distributors.
- Identify and select suitable distributors within the FMCG sector in both countries.
Scope of Work
- Conducted in-depth research to shortlist relevant distributors operating in the FMCG sector in Russia and New Zealand.
- Evaluated shortlisted distributors based on various parameters critical to the client's target business.
- Performed due diligence to assess the capabilities, reputation, and market reach of potential distributors.
- Finalized the selection of distributors in both Russia and New Zealand markets.
Conclusion
TechSci Research successfully assisted the client in establishing its presence in the Russia and New Zealand markets. By identifying and selecting appropriate distributors through a rigorous evaluation and due diligence process, TechSci Research enabled the client to efficiently enter these new markets and expand its global reach. The collaboration empowered the client to leverage the expertise and networks of local distributors to effectively distribute its FMCG products and achieve its business objectives in Russia and New Zealand.